Business Made Simple Podcast-logo

Business Made Simple Podcast

HubSpot

Welcome to the Business Made Simple Podcast where we are obsessed with helping you become a better business owner by coaching you to build your business like an airplane. The cockpit is your leadership. The body is your management and operations. The right engine is your marketing. The left engine is your sales. The wings are your products and the fuel tanks are your cash flow. If you build the six parts of your business correctly it will fly far and fast.

Location:

United States

Networks:

HubSpot

Description:

Welcome to the Business Made Simple Podcast where we are obsessed with helping you become a better business owner by coaching you to build your business like an airplane. The cockpit is your leadership. The body is your management and operations. The right engine is your marketing. The left engine is your sales. The wings are your products and the fuel tanks are your cash flow. If you build the six parts of your business correctly it will fly far and fast.

Language:

English


Episodes
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#195: How to Get Over Your Camera Fears and Be Yourself on Video

10/7/2024
Feeling overwhelmed by your to-do list? Download The Small Business Owner’s Quickstart Checklist for free at BusinessMadeSimple.com/Quickstart and start streamlining your operations, clarifying your message, and building a business that works for you. -- Video marketing can do wonders for your business—if you're comfortable getting on camera. For many, though, creating videos feels awkward and overwhelming. We freeze up, obsess over tiny details, or just have no idea where to start, leaving us feeling defeated before we even hit record. If you’re tired of watching hours of footage, only to realize you didn’t get what you needed, or you just hate how you sound and look on camera, you’re not alone. But there’s a better way to approach it that will make your video creation smoother and your personality shine through. In today’s episode, hosts Bobby Richards and James Sweeting sit down with Abby Walla and David Storch, Hollywood film professionals and co-founders of Crushing It On Camera. They introduce their proven “Hollywood Method” to help you get comfortable on camera, using simple techniques to deliver content authentically. Whether you’re shooting a short reel or a 30-minute webinar, you’ll learn how to leave behind the stress of scripts or endless retakes. Abby and David teach you how to get prepared, bullet-point ideas, and stay natural. Listen in and learn how to feel confident, authentic, and genuinely excited to create video content. Go to CrushingItOnCamera.com to access Abby and David's free Hollywood Method webinar. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:24:47

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#194: Why Your Business Desperately Needs a Project Manager

9/30/2024
You’ve got the vision and the drive to grow your business, but there’s a massive obstacle holding you back: chaos. Tasks pile up, deadlines blur, and you find yourself juggling too many things at once. How many times have you wished you had more time to focus on the bigger picture? Without someone to manage the daily grind, it can feel like you’re constantly putting out fires instead of strategizing for growth. What if the answer isn’t more hours in the day, but a single, essential hire? In this episode, host Bobby Richards talks with Sam Buchholz, a project management expert who has transformed how the Coach Builder team operates. From streamlining your team’s workflow to saving you hours of mental fatigue, they break down the undeniable value of a project manager. Sam shares practical insights on how the right systems can boost your business’s efficiency. Tune in to learn how to offload the minutiae and focus on what matters most—driving revenue and achieving your big vision. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:26:51

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#193: Nicole Burke—How to Get Out of the Weeds and Start Delegating So You Can Scale Your Business

9/23/2024
You’ve built a business you're proud of, but are you spending too much time in the weeds? When small tasks pile up, you might feel like you’re doing everything except what actually grows your business. With every email and customer support issue you handle, you're losing time that should be dedicated to sales and marketing—the lifeblood of your revenue. So, how do you know when it’s time to delegate and finally scale? In this episode of Business Made Simple, hosts James Sweeting and Bobby Richards sit down with Nicole Burke, founder of Gardenary, to chat about how she built a thriving online business by staying laser-focused on sales and marketing. Nicole shares her journey of transitioning from doing it all to building a team that handles fulfillment and admin, so she can prioritize what matters most. You’ll learn how to conduct a task audit, recognize when it’s time to hire, and maintain focus on activities that move the needle for your business. Listen in and get actionable steps to scale your team and your business! Start living a garden-centered life at Gardenary.com. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:32:42

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#192: Kim Scott—The Hidden Cost of Being Too Nice in Leadership

9/16/2024
What’s the real cost of being too nice? It’s more than you might think. Many leaders, especially small business owners, fall into the trap of “ruinous empathy”, which is the failure to provide essential feedback due to the fear of hurting someone's feelings. Avoiding difficult confrontations might feel like the right thing to do—but it’s actually a fast track to mediocrity. Join hosts Bobby Richards and James Sweeting as they sit down with Kim Scott, author of Radical Candor, to dive into the dangers of avoiding tough conversations. In this episode, Kim shares her powerful Radical Candor framework, breaking down how leaders can strike the perfect balance between caring personally and challenging directly. You'll learn how to move beyond "ruinous empathy," build stronger, more effective teams, and create a culture of honest feedback that drives real results. Listen in and discover specific strategies to give feedback that’s both clear and compassionate, helping you create a more accountable and high-performing team! -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:49:24

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#191: Tiffany Aliche—Why Financial Freedom Isn’t as Important as You Think (And What to Aim for Instead)

9/9/2024
Many people believe that financial freedom—accumulating enough money to never work again—is the ultimate goal. But for most entrepreneurs, this dream feels out of reach, which leads to frustration and financial stress. The constant pressure to build wealth and achieve financial freedom can leave you feeling like a failure if you don’t hit that big number. So what if financial freedom isn’t the answer? What if there’s a more realistic and sustainable way to manage your money and build security? In this episode, hosts James Sweeting and Bobby Richards talk with Tiffany Aliche, also known as "The Budgetnista," who shares her revolutionary concept of financial wholeness. Tiffany breaks down her 10-step plan that helps anyone achieve financial stability, whether you’re making $50k per year or $50 million. She also opens up about her own journey from financial mess to success and offers practical advice for small business owners to take control of both their personal and business finances. Tune in and learn how to build your dream business without sacrificing your financial peace! Access amazing free resources to get started on the path to Financial Wholeness at TheBudgetnista.com. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:36:10

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#190: Amy Porterfield—Is It Time to Add a Digital Course to Your Existing Business?

9/2/2024
Are you leaving money on the table by not offering an online course? A lot of business owners feel overwhelmed by the idea of turning their knowledge into a digital product, worried it might be too complex or could cannibalize their bread-and-butter services. The doubts—about your teaching ability or the sheer effort involved—can make you question if creating an online course is the right move. In today’s episode of the Become a Better Business Owner series, host Bobby Richards brings in digital course expert Amy Porterfield to shed some light on the issue for our course-curious listeners. From pinpointing the perfect course topic using your unique “10% edge” to testing and validating your idea with your audience, Amy shares practical steps to help you create a successful online course. Tune in to discover how to turn your expertise into a money-making, scalable digital product. Register for Amy's upcoming Course Confident bootcamp at BusinessMadeSimple.com/CourseConfident. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:27:32

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#189: Donald Miller—Cash Crisis? How to Generate Quick Revenue When Times Get Tough

8/26/2024
Cash flow is the heartbeat of any business. But what do you do when revenue takes a sudden hit and the money isn't coming in as expected? Whether it's a seasonal dip, unexpected expenses, or a major disruption like a pandemic, every entrepreneur feels the pressure when cash flow slows down. These times can be stressful and can even threaten the survival of your business. So, what can you do now to ensure your business stays afloat when money is tight? In this week’s episode of the Become a Better Business Owner series, hosts Bobby Richards and James Sweeting send out the "coaching call" to Donald Miller who shares straightforward strategies for managing cash flow during tough times. You'll learn how to build a financial safety net, quickly generate extra cash, and bundle products to boost sales. Don also talks about staying calm under pressure and turning challenges into growth opportunities. Whether you're facing cash flow issues now or want to prepare for the future, listen in to get the tools you need to keep your business strong when revenue dips. Get free access to the ultimate growth tool for your small business featuring 11 free worksheets and templates to drive revenue and profit. Just go to SmallBusinessFlightPlan.com/BMS. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:31:25

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#188: Bill Allen—Make Your Business a Force for Good in the World (Even If You're Starting Small

8/19/2024
So you've built a thriving business. You've got the airplane humming along, maybe even hitting 7 figures. But there's a nagging question in the back of your mind: "What's it all for?" Deep down, you want to make a difference, leave a legacy, maybe even inspire the next generation. But how? And do you really have to choose between profit and purpose? In this episode of the Become a Better Business Owner series, hosts James Sweeting and Bobby Richards sit down with Bill Allen, a real estate investor and founder of a youth entrepreneurship program called Teenage Tycoon. Bill shares his journey from flipping houses to empowering kids to take control of their financial futures. You'll learn how to identify your community's needs, create impactful programs (without losing profit), and run a business that serves in multiple ways. Listen in to get inspired and discover how your business can make a true difference in the world! 7FigureFlipping.com TeenageTycoon.com -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:32:32

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#187: Why Your Sales Team Isn't Selling (And How to Fix It)

8/12/2024
As a business owner, you might be a sales superstar, but teaching your team to replicate your conversations with potential clients can feel next to impossible. After all, you know the company’s origin story and the ins-and-outs of the product like the back of your hand. But in order to scale your business, you need to transition from being the primary salesperson to having a high-performing sales team. And to do that, you need a consistent sales process. In this week’s episode of the Become a Better Business Owner series, hosts Bobby Richards and James Sweeting sit down with Chad Cannon, Business Made Simple’s VP of Sales and Marketing. Chad shares his simple 8-step sales process that he used to close the first 400 seats in a business coaching program. You'll learn how to build rapport, uncover pain points, and ask for the sale in a way that feels natural and authentic (not overly scripted!). Listen in and get Chad's battle-tested strategy for selling and scaling consistently! Create the talking points for your next discovery email or sales meeting at OnlineSalesScript.com. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:26:02

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#186: Marcus Sheridan—The Simple Formula for Becoming the Most Trusted Voice in Your Industry

8/5/2024
You've probably heard the phrase "content is king" more times than you can count. But creating content that truly drives sales is easier said than done. Many biz owners struggle to produce content that hits on all levels: it feels authentic, builds trust, and makes an impact on their bottom line. You might be wondering: How can I create content that my target audience actually wants to read? In this week’s episode of the Become a Better Business Owner series, hosts Bobby Richards and James Sweeting chat with Marcus Sheridan, author of "They Ask, You Answer", to discuss his proven framework for creating content that converts. Marcus shares his journey from near-bankruptcy to becoming a multimillionaire by simply answering customer questions honestly and transparently. You’ll learn the 5 types of content that every business should be creating, and how to use AI to enhance your content strategy. Listen in and discover the secret to becoming the most trusted voice in your market and driving more customers to your business. Follow Marcus on LinkedIn at www.linkedin.com/in/marcussheridan or email directly at marcus@marcussheridan.com. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:32:49

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#185: Erin Meyer—The Feedback Mindset That Sets High-Performing Teams Apart

7/29/2024
As a business owner, you know that a high-performing team is essential to success. But what if your team isn't performing at its best? If communication is breaking down, productivity is low, and your goals are slipping out of reach, it might be time to look at a surprising factor many leaders miss. The secret to a high-performing team isn't a complicated strategy or expensive software; it's something much simpler: feedback. In the latest episode of the Become a Better Business Owner series, hosts Bobby Richards and James Sweeting sit down with Erin Meyer, New York Times bestselling author and professor at INSEAD Business School, to discuss why feedback is essential, how to give it effectively, and the common pitfalls to avoid. Whether you're a seasoned CEO or a first-time manager, tune in and learn how to create a feedback-rich culture that drives your team to new heights! Find more info about Erin Meyer at ErinMeyer.com or connect with her on LinkedIn: https://fr.linkedin.com/in/erin-meyer-paris. Listen to Erin's past episode #34: Erin Meyer—Rewrite the Rules for Growing Your Business: https://podcasts.apple.com/us/podcast/erin-meyer-rewrite-the-rules-for-growing-your-business/id1092751338?i=1000532788641 Get instant access the Management and Productivity Framework (including the 5 Key Meetings) at businessmadesimple.com/management-and-productivity-made-simple. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:32:45

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#184: Megan Hyatt Miller—How to Win at Work Without Losing Your Soul (aka The Double Win)

7/22/2024
Let's talk about the elephant in the room for a second: the relentless hustle and grind of building a business. The entrepreneurial world can be a demanding beast, often forcing us to sacrifice our personal lives in the pursuit of success. Yes, you love your business, but you didn't sign up to be married to it. The truth is, chasing success doesn't have to mean sacrificing your personal life. You deserve to have both. Kicking off our brand new Become a Better Business Owner series, hosts Bobby Richards and James Sweeting chat with Megan Hyatt Miller, CEO of Full Focus, about achieving what she calls the "double win." Megan is here to give you practical strategies for building a successful business without burning out or neglecting the things that truly matter. She shares her own journey of balancing entrepreneurship with family life, and shows you how to prioritize like a pro, set boundaries, and ultimately create a life that's fulfilling both in and out of the office. Listen to today’s episode if you're ready to ditch the hustle and embrace a more sustainable, fulfilling path to success. Get the tools and training you need to achieve the Double Win at FullFocus.co. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:34:24

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#183: Balancing Work & Life—How to Actually Enjoy What You Do and Love How You Live

7/15/2024
Here’s a stark warning: heart disease is America’s #1 killer, and stress is heart disease’s #1 predictor. When your work/life balance is out of whack, stress only grows. How business owners manage this delicate highwire act is quite literally a matter of life and death. Thankfully, today we recognize the link between work/life balance and overall health, and there are steps anyone can take to improve that balance and their quality of life. Today, host Donald Miller sits down with fellow Business Made Simple leaders James Sweeting and Bobby Richards. Their discussion covers Don’s own struggles with balancing work and life, and how he was able to make positive changes that helped both his business and his family. You’ll pick up practical tips from Don’s experience, learn three principles to preserving work/life balance, and dive into the philosophy behind reframing your entire conception of success. If you feel like so many business owners do — stretched thin and afraid of burning out — be sure to catch this episode and discover what you can change today to begin restoring balance to your world. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:30:44

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#182: Don Yaeger—Inside the Daily Routines of the World’s Greatest Achievers (And What You Can Learn)

7/8/2024
What does it take to be truly great? It's easy to think greatness is only for a lucky few. But that belief will leave you powerless—feeling that without certain natural traits, high levels of success just aren't in the cards for you. But what if the real difference between average and great lies in simple, doable habits and mindsets that anyone can adopt? The truth is, there are some not-so-obvious hacks that can help rewire your brain for greatness. In this week’s episode, host Donald Miller sits down with Don Yaeger, the New York Times bestselling author of over 40 books, including biographies of some of the world's greatest athletes and leaders. Yaeger shares profound insights from his rare interviews with over 2,500 high achievers like Michael Jordan, John Wooden, Walter Payton, and more. He unveils the daily habits and mindsets that have catapulted true legends to the top. Tune in and learn the secrets of the world's most successful people and how you can use these lessons to gain a competitive edge and stay ahead of the pack. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:30:31

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#181: Organizing Your Digital World to Banish Chaos and Make Life Easier

7/1/2024
The enemy of clarity is chaos and confusion. Not only is that true in your marketing and messaging, it’s true in your everyday work. But how many times have you or your team misplaced an important file, been locked out of a vital platform, or even discovered a digital asset you thought you owned was actually never yours to begin with? That kind of chaotic disorganization can bring any business to a halt. In today’s episode, guest hosts Bobby Richards and James Sweeting sit down with Shawn Lemon, founder of The Digital Organizer. Shawn shows us what’s at stake when digital disorganization allows chaos to rule our business roost, as well as helping to identify the common symptoms of a disorganized workplace. He shares several tips that any business owner – from solopreneurs to leaders at large corporations – can take right now to address chaos head-on. As Shawn says, this common problem is no reason to feel shame or experience blame: there are plenty of simple but effective steps you can take to eliminate chaos and bring order to your organization. Go to TheDigitalOrganizer.com, click "Take the Quiz" and find out how effective your digital organization systems are and where you should put your effort first. Then get the steps you need to start crafting a calm digital oasis in your workspace and access the free guide exclusive to Business Made Simple Podcast listeners at TheDigitalOrganizer.com/BMS. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:30:32

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#180: This Genius Hack Ensures You Never Run Out of Content Ideas Again

6/24/2024
Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5MinuteMarketingMakeover.com. -- Does marketing yourself or your business on social media make you want to pull your hair out? We’ve all been there! Constantly coming up with original content can be both daunting and exhausting. It’s easy to run out of ideas and get burned out with the amount of content you have to crank out on a weekly basis. Even if you “batch” your content or use the help of AI, your content can start to feel stale very quickly. So what's the best way to keep fresh ideas flowing? Continuing our Marketing Month series, guest hosts Dr. J.J. Peterson and April Sunshine Hawkins (of the Marketing Made Simple Podcast) talk with StoryBrand Certified Guide, Annie Schiffmann, about a game she created to help you revolutionize your social media content strategy. All you need is your StoryBrand BrandScript, some dice to roll, and a coin to flip. Within minutes, you’ll have multiple compelling posts that speak directly to your target audience, bringing more awareness to your brand and making your content feel fun and exciting again! To access your free StoryBrand BrandScript, go to StoryBrand.com/sb7. To access the video of this conversation and gamify your BrandScript along with April and Annie, go to Storybrand.com/gamify. Contact Annie Schiffmann directly at MarketingMadeSimple.com/Annie-Schiffmann. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE DON COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DON'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:35:10

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#179: Crafting a One-Liner that Aligns Your Team and Elevates Your Brand

6/17/2024
Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5MinuteMarketingMakeover.com. -- Often the difference between a team that does well and one that doesn’t is how clearly they communicate. For most businesses, it's not that they lack good ideas or hard workers, it’s that their scattered approach to messaging leaves employees confused and customers disengaged. Solving this problem starts with fixing how you talk about what your business does. So what’s the first step toward streamlining how your team communicates their core message? As part of Business Made Simple’s Marketing Month series, guest hosts Dr. J.J. Peterson and April Sunshine Hawkins (of the Marketing Made Simple Podcast) focus on how to align a team with a simple and clear message. They share practical tips and a step-by-step process for crafting a powerful one-liner that can serve as a foundation for all marketing efforts. Your one-liner accomplishes 2 things: it clarifies your message for your staff and makes sure that customers immediately understand how you help them. Listen in and learn how to create a strong one-liner that everyone can use, helping your business make a bigger impact! -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE DON COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DON'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:23:58

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#178: How to Turn Your Website into a Sales Machine

6/10/2024
Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5MinuteMarketingMakeover.com. -- Once a customer gets curious about how you can solve their problem, they're hungry for more information. This is where your website comes in. A great website can deliver hundreds of thousands or even millions of dollars for your business. The problem is too many brands are getting their websites wrong, which is why you need a website wireframe that works! As part of Business Made Simple’s Marketing Month series, guest hosts Dr. J.J. Peterson and April Sunshine Hawkins (of the Marketing Made Simple Podcast) break down everything you need to create a business website that works. In this episode you’ll learn the 9 sections your website needs, the most effective layout for your website, and the 3 questions your website needs to answer in order to generate more revenue. April also talks with Holly Fisher, one of our amazing StoryBrand Certified Marketing Guides, who shares how overhauling her client’s cluttered and confusing website led to an instant increase in sales. Tune in and learn how to build a website that’s a sales-generating machine! Contact StoryBrand Certified Guide Holly Fisher directly at ClarifyYourMessage.com/HollyFisher -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE DON COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DON'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:29:42

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#177: The Secret to Winning Over Customers and Outshining Your Competition

6/3/2024
Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5MinuteMarketingMakeover.com. -- Even if you have the best product in the marketplace, you will lose to your competition if they explain more clearly how their products solve your customer’s problems. Business owners often miss the mark when it comes to communicating their value clearly. This confusion leads to lost sales, disengaged customers, and the frustrating feeling of being overlooked. The truth is, your product isn't the problem—your message is. So how do you create a clear, compelling message that captures your customers’ attention and makes your brand the obvious choice? It’s Marketing Month here at Business Made Simple, and we’re kicking it off with a deep dive into the most critical aspect of any campaign: your message. Guest hosts Dr. J.J. Peterson and April Sunshine Hawkins (of the Marketing Made Simple Podcast) are stepping in for Donald Miller this week to tackle this issue head-on. They’ll unpack the elements of a powerful marketing message using the StoryBrand Framework. J.J. and April break down the 7 key elements of narrative marketing, showing you how to make your customer the hero of their own story. Listen in for practical tips and simple steps to create a compelling message that helps you win in the marketplace! Ready to clarify your brand’s message? Access your free BrandScript at StoryBrand.com/sb7. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE DON COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DON'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:29:31

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#176: Ryan Deiss—How to Scale Your Business and Sell It for Millions

5/27/2024
Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5MinuteMarketingMakeover.com. Have you ever wondered how to scale and sell your business? Many entrepreneurs struggle with scaling their operations or knowing the right time to exit. Without a plan, moving from a small to a mid-sized business is tough. And the complexities of scaling and selling can feel overwhelming. That’s why a lot of business owners end up hitting a wall. So what’s the secret to growing your business and making a profitable exit? In this week’s episode, host Donald Miller sits down with Ryan Deiss, CEO of Digital Marketer and author of Get Scalable. Ryan shares how he went from starting businesses to buying them, and gives practical tips on how to make your businesses more appealing to buyers. You’ll also gain insight on the importance of a solid operating system and the benefits of partnering with experienced investors. Listen in for invaluable acquisition strategies for business owners at any stage! For your free copy of Get Scalable, go to GetScalable.com/Free. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE DON COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DON'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Duration:00:32:33