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The Wedding Biz - Behind the Scenes of the Wedding Business

Business & Economics Podcasts

Andy Kushner offers an inside look behind-the-scenes of the wedding and event world for both industry experts and bridal couples by featuring in-depth and transformative conversations with event industry icons. The Wedding Biz is also the only global platform of its kind to serve the business development needs of wedding and events professionals. As the host, Andy interviews the most prolific thought leaders and talent, taking you behind the curtain and revealing their personality, character, passions, and secrets to their success. Andy’s powerful, yet casual and comfortable interview style gives you access to the authentic story each of these incredible industry leaders has to share. The Wedding Biz podcast is your opportunity to really get to know the amazing personalities that endlessly elevate the world of weddings and special events.

Location:

United States

Description:

Andy Kushner offers an inside look behind-the-scenes of the wedding and event world for both industry experts and bridal couples by featuring in-depth and transformative conversations with event industry icons. The Wedding Biz is also the only global platform of its kind to serve the business development needs of wedding and events professionals. As the host, Andy interviews the most prolific thought leaders and talent, taking you behind the curtain and revealing their personality, character, passions, and secrets to their success. Andy’s powerful, yet casual and comfortable interview style gives you access to the authentic story each of these incredible industry leaders has to share. The Wedding Biz podcast is your opportunity to really get to know the amazing personalities that endlessly elevate the world of weddings and special events.

Language:

English

Contact:

3016465151


Episodes

497 KELLSIE BAIN: Globetrotting Glam: Navigating Makeup Artistry

3/25/2024
Andy is thrilled this week to take listeners on a journey through the inspiring world of makeup artistry with sought-after makeup artist and educator, Kellsie Bain! Join Andy and Kellsie as they dive into Kellsie's upbringing in Sydney, Australia, where she draws inspiration from the strong, hardworking women in her family. From her corporate beginnings to her transition into the world of makeup artistry, Kellsie shares how her experiences have shaped her signature style and approach to her craft. Discover the secrets behind Kellsie's global success as a makeup artist, from leveraging social media platforms like TikTok, to connecting with clients worldwide, to overcoming the challenges of working as a destination makeup artist. Gain insights into her mentoring and coaching programs, designed to empower emerging makeup artists to achieve their goals and build successful businesses. Be sure to also explore Kellsie's online store, where she offers a wealth of resources, including masterclasses and templates, to support makeup artists at every stage of their journey. From email templates to price guides, Kellsie provides the tools necessary to elevate professionalism and streamline business operations. You won’t want to miss this engaging conversation filled with valuable insights and practical tips for aspiring makeup artists and industry professionals alike. If you enjoy this conversation, then Andy would really appreciate it if you were to share the episode with a few good friends who might also enjoy it, and be sure to also leave a top review wherever you listen to the show, as that really helps the show out! Lastly, don’t forget to follow The Wedding Biz on Instagram and subscribe to the podcast so that you never miss a new episode when it drops! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [0:02] - Andy shares that he finds solace and inspiration in his rejuvenating walks amid hectic schedules. [1:07] - Today’s guest is makeup artist Kellsie Bain! [2:19] - Kellsie explains how her upbringing and corporate experience shaped her journey into makeup artistry and entrepreneurship. [4:24] - Kellsie's business-focused approach and signature style have driven her success in makeup artistry. [5:23] - Establishing a personal connection with clients informs Kellsie's tailored approach to bridal makeup. [7:16] - Hear how Kellsie used TikTok to leverage her passion for makeup and travel to become a sought-after destination artist. [10:16] - To attract destination clients, Kellsie advises, elevate your brand and maintain connections to combat loneliness while traveling. [13:22] - Consistently showcasing her presence on social media fosters trust and connection with Kellsie's audience. [15:54] - Kellsie identifies her biggest challenge as having to balance personal challenges while maintaining professionalism in her work. [18:51] - Kellsie loves working for herself and connecting with fellow makeup artists. [19:39] - Learn about the mentoring that Kellsie offers. [20:56] - Kellsie's online store offers masterclasses and templates, aiding makeup artists in their professional journey. [22:08] - Andy shares where Kellsie can be found online. LINKS AND RESOURCES Find Kellsie: Kellsie’s Website Kellsie’s Instagram Page Kellsie’s TikTok Page Kellsie’s Online Store Kellsie’s Online Masterclass Kellsie’s Workshops Follow The Wedding Biz on Social: The...

Duration:00:22:45

496 SIMON T. BAILEY: Riding the Waves with Resilience

3/18/2024
Join Andy for this episode of The Wedding Biz as returning guest Simon T. Bailey sits down with him to talk about his latest book, Resilience@Work: How to Coach Yourself into a Thriving Future! Simon shares insights on bouncing back better, the metaphor of surfing as a universal concept for resilience, and the significance of intentional actions and relationships. Their discussion delves into the practical techniques for building resilience, including reflecting at the end of each day, maintaining mental health, and expressing gratitude, with Simon emphasizing the value of therapy, the impact of a positive workplace culture, and the helper's high attained through intentional kindness. Andy and Simon also discuss reframing worry and anxiety, encouraging listeners to spiral up rather than down. Overall, the episode provides valuable insights and actionable strategies for cultivating resilience in both personal and professional spheres. Simon's expertise and positivity make for an engaging and uplifting conversation, leaving listeners inspired to embrace change and foster resilience in their own lives. If you enjoy this insightful interview with Simon, then please share the episode with a few good friends who might also enjoy it, and be sure to also leave a top review wherever you listen to the show, as that really helps the show out! Lastly, don’t forget to follow The Wedding Biz on Instagram and subscribe to the podcast so that you never miss a new episode when it drops! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [0:04] - After a month in Hawaii, Andy reflects on the challenges of returning, emphasizing manifesting dreams through belief. [1:28] - Andy introduces returning guest Simon T. Bailey! [3:23] - In Solana Beach, Simon draws a life lesson from surfing, urging resilience and bouncing back. [4:38] - Simon embraces failure as a feedback mechanism, emphasizing learning, intentionality, and focusing on successes over setbacks. [6:10] - Hear Simon share a significant business investment, highlighting the value of saying yes and embracing growth through challenges. [8:59] - Simon emphasizes the importance of leaders setting the tone for positive environments. [11:42] - Andy reveals how he has learned to focus on positive aspects before addressing improvement opportunities. [13:42] - Andy gains show inspiration from wedding industry success, discussing key insights like personal responsibility and positive change reframing. [16:40] - Simon explains that he builds resilience by prioritizing mental health and pursuing continuous learning. [18:21] - To cultivate resilience, Simon advocates for daily reflection, prioritizing well-being, and fostering gratitude through showing appreciation to others. [21:19] - To combat anxiety, Simon advises visualizing past successes, creating a positive interruption and taking control of thoughts. [22:32] - Andy praises Simon's concept of "spiraling up" as a visual tool for reframing challenges positively, fostering resilience. [23:51] - Andy reveals where Simon can be found online. LINKS AND RESOURCES Simon’s Previous Guest Spots on The Wedding Biz Find Simon: Simon’s Website Follow The Wedding Biz on Social: The Wedding Biz The Wedding Biz on Instagram: @theweddingbiz The Wedding Biz on Facebook: @theweddingbiz The Wedding Biz Network The Music Makers Support The Wedding Biz by clicking here. Title...

Duration:00:24:16

495 ALEX LE ROUX: The Soundscapes of Luxury

3/11/2024
Join Andy as he welcomes Alex Le Roux, the CEO and founder of ALR Music based in London, back to the show! ALR Music specializes in providing entertainment for luxury events worldwide, boasting an impressive clientele, including Idris Elba, members of the Royal Family, the Beckham-Peltz’s and events for high-profile brands like Google, Jo Malone, and Chanel. In this engaging conversation, Alex shares insights into the expansion of ALR Music, which has nearly doubled in size since the last interview. The company now employs 400-500 musicians monthly, orchestrating 650 events annually across the globe. Notably, they've also successfully ventured into the competitive American market. The discussion covers Alex's creative approach to designing unique and memorable performances for luxury weddings and events, and he emphasizes the importance of staying open-minded, drawing inspiration from various sources, and tailoring each experience to the client's vision. Alex shares anecdotes about crafting personalized ceremonies, orchestrating grand entrances, and incorporating diverse musical styles to keep all generations engaged on the dancefloor. Throughout the interview, Alex expresses passion for innovation, constantly pushing the boundaries to create new projects and bands like Havana Heat, a Latin-themed ensemble with a visually stunning stage setup. He emphasizes the importance of delivering unique experiences for high-net-worth clients who seek something extraordinary for their special events. Andy hopes that listeners find inspiration in Alex's dedication to reinvention, the pursuit of excellence, and the ongoing evolution of LR Music's global presence. If so, then please share the episode with a few good friends who might also enjoy it, and be sure to also leave a top review wherever you listen to the show, as that really helps the show out! Lastly, don’t forget to follow The Wedding Biz on Instagram and subscribe to the podcast so that you never miss a new episode when it drops! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [0:53] - This episode’s guest is returning guest Alex Le Roux of ALR Music! [3:50] - Alex is inspired by concerts like Nile Rodgers, Chic, and Bruno Mars. [6:21] - Aspiring to emulate Bruno Mars and Chic, finding skilled musicians with energy is the challenge for Alex. [7:43] - From where does Alex find creative inspiration? [9:56] - Alex argues that planners vary; some control everything while others value collaboration. [12:36] - Andy expresses appreciation for clients and planners who involve musicians. [14:15] - Alex’s team created a unique Lake Como entrance with 62 performers for an extraordinary experience. [17:25] - Dealing with the challenge of short-lived, non-danceable hit songs is tough, especially for events. [18:33] - Alex adds that keeping a dance floor engaged involves blending classics with current hits that appeal to diverse generations. [22:19] - Alex reveals that he has almost doubled his business, employing 400-500 musicians monthly, with 650 events yearly. [25:33] - Andy marvels at how remarkable managing transatlantic success is for Alex. [26:42] - Client decisiveness has increased; they now rely more on online content, speeding up decisions. [28:46] - Alex is thrilled by creating diverse, unique projects like Havana Heat, pushing boundaries and innovation in entertainment. [32:22] - Andy reveals where Alex can...

Duration:00:33:05

494 REVISIT LEWIS MILLER: The “Banksy of Floral Design

3/4/2024
“Before I know what flowers I’m going to use, I need to know what backdrop I’m going to create to show off those flowers.” Listen as Andy and his guest Lewis Miller discuss how Lewis came to be in New York City, his process with clients, how he gets inspired for his designs, how he has been able to maneuver through the pandemic, and so much more on this episode of The Wedding Biz! Lewis is a floral designer and founder of Lewis Miller Design out of New York City. His client list includes leading industry professionals in fashion, design, photography, art direction, and architecture such as Bulgari, Carolina Herrera, Mayor Blumberg, Chanel, Tiffany, Versace, Bergdorf Goodman, the Whitney Museum, and more. Lewis discusses how his pop-up flower flashes started and where he did his first one. He shares why he moved from Seattle, Washington to New York City and how he opened his small flower shop without fear or hesitation because he knew that was what he was supposed to be doing. Listen as Lewis shares his process when speaking with clients, a story about one particular wedding he did in an unappealing ballroom, and the curveball he was thrown. Lewis also shares how he merges his company’s business aspect with his creative side. Lewis is a poster child for how to run a business that can tackle a pandemic and come back bigger and stronger. He believes that if you trim the fat every few years and watch where you spend money, you will still be around when others are not. He is an inspiring creative, and you don’t want to miss this episode. If you enjoy this revisit with Lewis, then Andy asks you to please not keep it to yourself! Share the episode with some good friends who might also get something out of it, and be sure to also leave a top review wherever you listen to the show, as that really helps the show out! Lastly, don’t forget to follow The Wedding Biz on Instagram and subscribe to the podcast so that you never miss a new episode when it drops! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [01:30] - This episode is a revisit of Andy’s original interview with Lewis Miller of Lewis Miller Design. [02:51] - Lewis shares how he got the moniker, the “Banksy of Floral Design.” [04:10] - Lewis shares how he had an idea to bring artistic flower installations to NYC. [06:53] - Wanting to give back meaningfully, Lewis started Flower Flashes, a creative experiment outside financial expectations, in 2016. [09:50] - Lewis shares a little bit about his background and upbringing. [12:45] - Listen as Lewis discusses his move from Seattle, Washington to New York City. [15:26] - Anticipating a shift to interior design, Lewis, 25 at the time, arrived in New York and had to face practical realities. [17:50] - Lewis didn’t have fear or hesitation when he opened his business and started small. [19:50] - What percentage of Lewis’ business is weddings? [21:22] - Passionate about design, Lewis views weddings as a canvas for unique and personal expressions. [24:27] - Hear a story involving Lewis facing a challenging wedding planning scenario, navigating conflicts between a bride and her parents' wishes. [27:44] - Lewis proposed a bold solution for the challenging wedding venue. [29:43] - Addressing diverse tastes and personalities, Lewis successfully transformed Trump's ballroom with a unique, satisfying design. [31:58] - How does Lewis balance the business aspect with the...

Duration:00:40:21

493 CHRISTINA MATTEUCCI: Upping Your Speaking Game and Crafting Compelling Narratives

2/26/2024
Andy really hopes that you will embark on a journey through the vibrant world of public speaking with returning guest Christina Matteucci, also known as Teucci Mama. In this lively conversation, Christina, the executive director of David Beahm Experiences, draws on her two decades of global event execution experience. With a theatrical background from NYU's Tisch School of the Arts, Christina explores the power and artistry of public speaking. Christina delves into the essence of being a successful speaker, likening it to a competitive sport that demands dedication and consistent effort. From choosing a relevant and impactful topic to delivering a compelling performance, Christina shares her insights on crafting a talk that resonates with the audience. She emphasizes the importance of authenticity and vulnerability, drawing from her own experiences, including a TED talk on the "mystique of freak." The conversation spans the preparation process, from writing and rehearsing talks to dealing with unexpected challenges and the nuances and overwhelm of memorization. Christina shares her unique techniques, such as the "Swiss cheese" method for handling audience expressions, providing valuable tips for speakers at every level of expertise. As a sought-after keynote talent and business coach, Christina encourages professionals in the weddings and events industry to engage in speaking. She highlights the transformative power of public speakers advocating for themselves, and her journey from humble beginnings in small venues to becoming a recognized speaker serves as inspiration for those seeking to make an impact through public speaking! Listen in to this dynamic conversation with Andy and Christina to unlock the secrets of effective public speaking and elevate your game in the world of events and conferences! Andy is hopeful that you enjoy this conversation with Christina, and if so, then he encourages you to not keep it to yourself! Be sure to share the episode with a few good friends who might also enjoy it, and be sure to also leave a top review wherever you listen to the show, as that really helps the show out! Lastly, don’t forget to follow The Wedding Biz on Instagram and subscribe to the podcast so that you never miss a new episode when it drops! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [0:03] - Andy is enjoying a month in Maui, embracing beach life, music, and exciting adventures. [4:06] - Andy reveals that today's guest is returning guest Christina Matteucci! [5:52] - In the special events industry, advocacy and knowledge-sharing fosters teamwork and improvement. ​​[8:40] - Christina argues that public speaking success, akin to a competitive sport, demands consistent skill development. [11:32] - In a recent TED talk, Christina emphasizes embracing uniqueness, illustrating how authenticity elevates speaker effectiveness and captivates audiences. [14:09] - Christina believes in prioritizing substance over visuals and articulating a compelling idea that sparks change. [17:02] - Crafting impactful talks involves challenging audience misconceptions. [19:51] - Christina points out that speakers are at their finest when they're well prepared and rehearsed. [21:04] - How does Christina prepare to give a public speech? [24:30] - Christina memorizes every word of her speeches in advance, which empowers stage freedom. [27:41] - Speakers advocating for themselves...

Duration:00:45:42

492 RAY THOMPSON & JACKSON FLAGG: Lighting Design & Telling A Story Throughout An Event

2/19/2024
Andy hopes that you will join him for this captivating conversation with two prominent lighting designers, Ray Thompson and Jackson Flagg of Images by Lighting in Los Angeles. Images by Lighting boasts an extensive portfolio, having worked on high-profile events with major film studios, award shows, and renowned musical artists. Ray, who Andy has had on the show before, is the co-owner who founded the company in 1982, and he discusses the philosophy of the "choreography of emotion" in lighting design, emphasizing the transformative power of lighting to guide guests through an event's emotional journey. Jackson Flagg, another talented lighting designer at the company, delves into the storytelling aspect of lighting, especially in weddings, where direction and intensity can be used to draw attention and set the tone. The conversation also covers various aspects of lighting design for different segments of events, from ceremonies and cocktail receptions to dance floors and after-parties. Ray and Jackson provide insights into the importance of timing and ambience during live events, and they also touch on the role of intelligent lighting, the impact of LED technology, and the versatility of fixtures. They also offer us a glimpse into their upcoming project – the grand opening of the Fontainebleau Hotel in Las Vegas! Andy is so glad to have had Ray back on the podcast and to have met Jackson, and you’re sure to enjoy this conversation! If so, then please don’t keep it to yourself! Be sure to share the episode with a few good friends who might also enjoy it, and be sure to also leave a top review wherever you listen to the show, as that really helps the show out! Lastly, don’t forget to follow The Wedding Biz on Instagram and subscribe to the podcast so that you never miss a new episode when it drops! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [0:37] - Today’s guests are Jackson Flagg and returning guest Ray Thompson of Images by Lighting! [2:23] - Ray regards each event as a choreographed dance, guiding guests through varying moods with lighting. [4:09] - Jackson points out that with events, lighting is not just smoke and mirrors; it weaves enchanting narratives. [6:56] - Jackson says that optimal timing is crucial for events; consider sunset positions for picturesque backdrops, avoiding silhouette scenarios. [8:14] - Ray adds that transitioning from sunset ceremonies to cocktails requires seamless lighting adjustments, maintaining a warm and inviting atmosphere. [10:12] - Having a technician and programmer on-site ensures quick adaptability for last-minute lighting changes during events. [13:30] - Jackson advocates for illuminating the dance floor with textured patterns adds depth, as it creates an inviting and dynamic atmosphere. [15:10] - For a subtle, intimate ambiance during crucial moments like the first dance, Jackson feels that static colors work best. [18:24] - Jackson adds that starting with the venue or floor layout is crucial; lighting needs elements like tables and stages. [19:09] - Ray walks us through their usual process with clients. [21:32] - Jackson points out that Gobos provide versatile patterned projections for weddings or Halloween and that intelligent lighting is cost-efficient with lower power consumption. [23:36] - Ray adds that smaller venues benefit from battery-powered LED lights with excellent color reproduction and 20-hour...

Duration:00:29:45

491 CECI JOHNSON: The Art of Constant Evolution and Elevating Brands

2/12/2024
Andy is so thrilled to welcome Ceci Johnson back to the podcast! The founder of Ceci New York, a globally renowned luxury invitation design agency, Ceci is recognized by Tory Burch and also Anna Wintour of Vogue magazine, as well as numerous others, and is here to share insights into the constant evolution of her business over the past three years. As a creative force, Ceci discusses the importance of staying ahead of the curve and exploring new possibilities, especially post-pandemic. The conversation delves into Ceci's expansion into more attainable luxury with semi-custom collection invitations, making luxury accessible to a broader audience. Beyond invitations, she has ventured into corporate and branding work, launching brand makeovers during the pandemic. Ceci emphasizes the significance of ensuring that a brand works for the business, not against it. Ceci also explores strategic partnerships and collaborations, highlighting the magic that happens when creatives join forces. She shares insights into Instagram's collaborator post feature, enhancing visibility and engagement. Her foray into lifestyle products, including collaborations with Ladurée and Bandolier, showcases her commitment to innovation, and she even provides tips on successful partnerships, emphasizing the importance of aligning with the right fit and being strategic in choices. The conversation touches upon personalized design trends, the challenges of staying unique in a saturated market, and the evolving landscape of the wedding and events industry. Ceci opens up about balancing creativity with running a successful business, prioritizing self-care, and maintaining a work-life balance. Ceci also shares her dreams, including the desire to find contentment and relaxation amid the constant pursuit of success. Andy is grateful for Ceci’s time and for coming back on the show, and he hopes that you enjoy this conversation with her! If you do, then please don’t keep it to yourself! Be sure to share the episode with a few good friends who might also enjoy it, and be sure to also leave a top review wherever you listen to the show, as that really helps the show out! Lastly, don’t forget to follow The Wedding Biz on Instagram and subscribe to the podcast so that you never miss a new episode when it drops! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [0:27] - Andy announces that today’s guest is returning guest Ceci Johnson of Ceci New York! [1:53] - Constantly evolving, Ceci embraces change and collaborates for accessible luxury and brand makeovers. [4:15] - Ceci argues that the whole brand makeover is pivotal and emphasizes creating a cohesive brand, from logo to symbols and guidelines. [6:01] - What is Ceci’s view on partnerships and collaborations? [8:29] - Ceci is excited about expanding into lifestyle products, including scarves, phone cases, and more. [10:36] - Ceci emphasizes a strategic approach to partnerships, prioritizing alignment with her luxury brand and audience. [12:24] - Acknowledging evolving challenges, Ceci reflects on the enduring demand for personalized couture design over her 20-year journey. [15:17] - Ceci acknowledges the challenges of balancing work and family, emphasizing the importance of prioritization and boundaries. [18:48] - The key is managing priorities, saying no to non-essential tasks, and eliminating toxic influences for balance. [20:10] - Ceci feels that...

Duration:00:31:07

490 REVISIT LISA VORCE: The Intangible Soul of an Event

2/5/2024
“My proudest moments aren’t only about design. They are about how my clients feel when they see and experience the design.” Listen as Andy and his guest Lisa Vorce discuss Lisa’s love of celebrations, what inspired her to leave corporate America to launch her own business and much more on this episode of The Wedding Biz. Lisa is a world-renowned celebrity event planner, receiving accolades from Vogue, Harper’s Bazaar, Brides, BizBash, and Martha Stewart, to name a few. She planned several events for Kobe Bryant and produced some of the most iconic celebrations, including the weddings of John Legend and Chrissy Teigen and Kate Upton and Justin Verlander. Lisa is a speaker and headliner at conferences worldwide, including WPPI, Engage, and DWP. Lisa shares that the first event she worked at was a birthday party for George Clooney’s mom, how the referrals from the first wedding she planned led her down the destination wedding path, and the process she follows for each client. Lisa also shares the roles each of her treasured team members play in the events they produce. Listen as Lisa describes an event she did recently, how she helps her clients choose a venue for their wedding and why each client is set up with a website and email address so they can communicate not only with Lisa’s team but so that the team can communicate with the guests that are attending the wedding. If you enjoy listening to this revisit with Lisa, then Andy asks you to please not keep it to yourself! Share the episode with some good friends who might also get something out of it, and be sure to also leave a top review wherever you listen to the show, as that really helps the show out! Lastly, don’t forget to follow The Wedding Biz on Instagram and subscribe to the podcast so that you never miss a new episode when it drops! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [00:18] - Today’s episode is a revisit of Andy’s original conversation with Lisa Vorce! [01:45] - Lisa shares what she means by wanting to design something that resonates with someone’s soul. [04:03] - Lisa speaks about her family and the mixed heritage she grew up around. [05:35] - Was there any place outside Lisa's family experience where she was exposed to celebrations like she does today? [07:30] - Lisa speaks about meeting her husband during a blizzard in Colorado. [08:52] - Lisa shares that one of the first events she worked was for Nina Clooney, George Clooney’s mom. [09:54] - When Lisa transitioned from the corporate world to open her own company, was it something she thought about or was it impulsive? [12:00] - Lisa discusses the first wedding she planned and how that was the catalyst for specializing in destination weddings. [15:28] - Lisa speaks about her process from initial contact with a potential client through the event. [17:31] - Lisa explains what she focuses on for each event and what role each member of her team plays. [19:27] - What are some of the most significant stressors Lisa finds that her clients face? [21:49] - Lisa discusses how she helps her clients decide what venue will work best for them for the destination they choose. [24:30] - Lisa gives us an example of a wedding she did recently and how they picked the venue, resorts, excursions, and flights. [28:37] - Why is lighting the first thing that Lisa look at before designing an event? [31:29] - Lisa speaks about being involved in a...

Duration:00:44:23

489 ALEJANDRA POUPEL: Innovation, Audacity, and the Art of Event Planning

1/22/2024
Join Andy this week for The Wedding Biz as he interviews returning guest Alejandra Poupel, internationally renowned event planner! Renowned for planning upscale events that cater to a diverse clientele from different cultures and backgrounds, Alejandra of Alejandra Poupel Events shares her unique approach to event planning and the crucial role of cultural knowledge in her work. In addition, Alejandra discusses the lessons learned from the pandemic and the ways it altered her business approach emphasizing more on personal connections and service quality. The conversation further delves into her audacious approach to planning, where taking risks is seen as a necessary component. Alejandra also underlines the significance of assembling the right team and the mutual respect and synergy in driving success. Listen in to gain an appreciation for her desire to continuously learn from varied cultural practices to enhance her events. Being at the top of her game, Alejandra insists on enjoying the process, making every event uniquely audacious, and carrying lessons forward to future events. Andy had such a great time chatting with her again for the podcast. If you enjoy listening, then Andy asks that you not keep this to yourself! Share the episode with some good friends who might also get something out of it, and be sure to also leave a top review wherever you listen to the show, as that really helps the show out! Lastly, don’t forget to follow The Wedding Biz on Instagram and subscribe to the podcast so that you never miss a new episode when it drops! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [0:29] - Today’s guest is returning guest Alejandra Poupel of Alejandra Poupel Events! [2:29] - In-person connections are vital for business success, and despite the pandemic challenges, Alejandra's team adapted and prioritized well-being. [5:17] - Alejandra clarifies that the office now hosts meditation sessions, enhancing well-being and fostering a sense of balance. [7:15] - 2023 surpassed Alejandra's expectations, as she witnessed a surge in destination events and intimate multi-day celebrations. [9:14] - Alejandra describes the Engage event, which brought stress but allowed creative freedom. [11:44] - Despite theories of a slowdown due to the COVID-19 pandemic, Alejandra notes increased wedding sizes, with clients wanting grand celebrations. [13:36] - Alejandra explains how innovation and audacity have been the keys to her success. [15:07] - Alejandra clarifies that audacity to her means taking risks, like creating unique elements for clients' events. [18:05] - Constantly pushing boundaries, Alejandra emphasizes the importance of the right team and impeccable service. [21:35] - What does Alejandra really want to do that she hasn't done yet? [24:17] - Alejandra reveals that she doesn't experience burnout, embracing diverse, challenging events. [26:58] - Andy reveals where Alejandra can be found online. LINKS AND RESOURCES Alejandra’s Previous Guest Spot on The Wedding Biz Find Alejandra: Alejandra's Website Alejandra’s Facebook Page Alejandra’s Instagram Page Follow The Wedding Biz on Social: The Wedding Biz The Wedding Biz on Instagram: @theweddingbiz The Wedding Biz on Facebook: @theweddingbiz The Wedding Biz Network The Music Makers Support The Wedding Biz by clicking here. Title Sponsor: This episode is sponsored by Kushner Entertainment.

Duration:00:27:50

488 SOPHIE FELTS AND ERICA GAMBLE: Floral Design Journey to a Blossoming Business

1/8/2024
In this exciting episode of The Wedding Biz, Andy engages with the power-duo behind Sophie Felts Floral Design, Sophie Felts, Founder, and Erica Gamble, Partner and President. This dynamic duo, based out of the Washington D.C. metropolitan area, thrives in the high-end design realm, curating stunning floral designs for wedding and event clientele that leaves their clients breathless! The in-person chat uncovers a fascinating journey of Sophie and Erica, including how they got into the floral design business, formed a partnership, and continually fuel their creative process. You’ll hear about how this mom-turned entrepreneur and her insurance professional-turned-floral designer partner joined forces to make waves in the industry. Sophie and Erica also open up about their approach, pricing philosophy, challenges, and the workshop they offer, and they even share a distinct aspect of their business— collaborating with planners, focusing mainly on floral design. This eye-opening episode will also take you through Sophie and Erica’s adventures – like a last-minute scrap of a dead pine tree for decoration, and their transparent approach towards budget comfort zones. Above all, the episode underlines an important aspect of their business – the importance of forming a great team. With a team of more than 60 people working on weekends, they emphasize how creating a business structure is a creative process that plays an integral part in their success. Andy really hopes that you enjoy this engaging conversation with Sophie and Erica! If so, then Andy asks that you not keep it to yourself! Share the episode with some good friends who might also get something out of it, and be sure to also leave a top review wherever you listen to the show, as that really helps the show out! Lastly, don’t forget to follow The Wedding Biz on Instagram and subscribe to the podcast so that you never miss a new episode when it drops! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [1:17] - Andy announces that today’s guests are Sophie and Erica of Sophie Felts Floral Design! [2:34] - After becoming a stay-at-home mom, Sophie was inspired by a hair salon to start a flower arrangement business. [3:53] - In 2016, while jobless, Erica admired Sophie's unique flower arrangements on Instagram, prompting her to join the business. [4:46] - Erica reflects on how her first experience of an exciting styled shoot with Sophie solidified her involvement in the business. [6:05] - Sophie describes the company's overall approach to floral design. [8:45] - The team begins client consultations with discussions on event date, budget, and preferences, often using mood boards and images for inspiration. [11:51] - Sophie's team collaboratively uses Pinterest for concept development. [14:27] - Sophie gives an example of how they incorporate last-minute items into their installations, significantly enhancing the final result. [17:49] - Sophie explains that the business grew by embracing Erica's complementary skills, improving customer service, and smart budgeting. [19:46] - Erica highlights their team's goal to provide a sustainable, creative career for women. [21:43] - Sophie acknowledges their business is structured for larger-scale projects and may not competitively cater to clients with smaller budgets. [23:26] - What is the hardest part of what Sophie and Erica do? [24:08] - Erica touches upon an annual spring...

Duration:00:34:56

487 REVISIT DIANE KHOURY: Australia’s Premier Event Planner & Designer

1/1/2024
Andy invites you to join this week for a revisit of his 2020 interview with Diane Khoury!! Have you ever heard of a bride planning her own wedding with 500 guests and with no experience in planning an event of any size? Listen as Andy and his guest Diane Khoury discuss how she was able to pull it off and why it was the reason she started her own wedding and event business plus much more on this episode of The Wedding Biz! Diane is a Sydney-based event planner, quickly approaching 400,000 Instagram followers. Diane Khoury Weddings and Events has been credited for revolutionizing the planning, styling, and concept design of luxury weddings and events both in and out of Australia. Diane’s weddings stand out as stunning works of art with a passion for glamorous detail and an appreciation for unique displays. After being sought after by celebrities and socialites, Diane continues to catapult the definition of celebrating love and luxury in Australia. Listen in as the episode delves into Diane's journey, from her upbringing shaped by Lebanese heritage to her unexpected entry into the event planning industry after planning her own wedding. She takes us through pivotal moments of her career, such as her leap from the corporate world, her approach to client engagement, and the challenges she faced, including a high-stakes event with a stuck ceiling installation. Diane also shares insights into her pricing philosophy, the significance of social media in her success, and the delicate balance she maintains between her thriving career and fulfilling family life. She shares a poignant story of a christening event in Lebanon, illustrating her ability to bridge cultures and create magical, personalized celebrations. If you enjoy this revisit with Diane, then Andy asks you to please not keep it to yourself! Share the episode with some good friends who might also get something out of it, and be sure to also leave a top review wherever you listen to the show, as that really helps the show out! Lastly, don’t forget to follow The Wedding Biz on Instagram and subscribe to the podcast so that you never miss a new episode when it drops! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [00:25] - This episode is a revisit of Andy's 2020 interview with Diane Khoury! [01:29] - Diane discusses her childhood in Sydney. [02:37] - Diane shares that she landed a retail job at age 13 and where she went after college. [05:21] - Diane planned her own wedding, which propelled her into the wedding and event industry. [06:16] - How did Diane know how to plan her wedding with 500 people and with no experience? [08:18] - Diane transitioned from a disconnected corporate accountant to a thriving event planner driven by passion and genuine connections. [10:27] - Diane was initially doing this on the side. [12:23] - Diane reflects on how she faced fear and saw it as an opportunity to escape an unfulfilling corporate role, supported by her husband's encouragement. [13:59] - Amidst the COVID pause, Diane reflects on six years of balancing family, business, and self-realization. [15:21] - Diane shares her process from the first contact with the client through the end of the event. [17:11] - Diane describes an event she did for a client in Lebanon and how she came up with the idea for her magical design. [18:40] - Diane crafted a luxurious outdoor event in Australia, inspired by Lebanon's beauty, emphasizing...

Duration:00:39:39

486 JAMESA ALEXANDER: Elevating Weddings with Storytelling, the Collaborative Process, Work-Life Balance, and More!

12/18/2023
Andy welcomes you back to The Wedding Biz as he interviews Jamésa Alexander, the Founder of Jayne Heir Weddings & Events, a premier boutique planning agency. Listen in as Jamésa shares insights into her journey, discussing her background in kinesiology and how it shaped her perspective. The conversation delves into her approach to event planning, emphasizing the importance of storytelling and creating a personalized experience for each couple. Jamésa also reveals her strategies for handling challenges during events, drawing on her experience in aerospace and defense. Jamésa and Andy also explore the collaborative process with creative partners and the meticulous selection of vendors based on the couple's vision, and Jamésa discusses the balance between the creative and business aspects of running a successful wedding planning agency. The conversation also includes candid discussion about the challenges of maintaining a work-life balance, especially as a successful entrepreneur and mother. Jamésa is also co-author of the book Planners Unplugged, an anthology book that shares planners' stories, challenges, and inspirations, and she provides us with some background insight into that as well, including how you can get a copy! You’re very likely to gain valuable insights into the world of event planning, the importance of collaboration, and the personal challenges faced by professionals in the industry, so Andy invites you to give this episode a listen! If you enjoy this conversation with Jamésa, then Andy urges you not to keep it to yourself. Share the episode with some good friends who might also get something out of it, and be sure to also leave a top review wherever you listen to the show, as that really helps the show out! Lastly, don’t forget to follow The Wedding Biz on Instagram and subscribe to the podcast so that you never miss a new episode when it drops! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [0:53] - Andy reveals today’s guest as Jamésa Alexander of Jayne Heir Weddings & Events! [2:15] - Learn how Jamésa was an entrepreneur even as a child hosting pizza parties. [3:53] - Envisioning a mechanical career, Jamésa studied kinesiology but pivoted to business, launching Jayne Heir despite hospitality inexperience. [5:18] - How did Jamésa get her business started? [6:58] - Jamésa identifies her signature as her ability to tell stories. [9:40] - Hear Jamésa share a recent story that highlights her signature. [11:53] - Drawing on aerospace experience, Jamésa stresses preparation, teamwork, and strategic resolution when navigating a crisis. [14:39] - Remaining calm under pressure, Jamésa applies a data-driven approach honed in engineering and project management. [16:05] - Hear how on event days, Jamésa is in a "what else" mode, ensuring resolutions and options for clients. [18:49] - Jamésa argues that success hinges on a curated vendor team aligned with the couple's vision and values. [21:34] - Jamésa feels that collaboration with vendors is key; she guides the vision but allows for their creative expression. [23:18] - Leveraging her aerospace skills, Jamésa applies meticulous planning and asks crucial questions for successful events. [25:46] - ​​Jamésa reveals how she ensures seamless events by planning timelines and fostering open vendor communication through check-ins. [27:03] - How does Jamésa balance business and creativity? [28:28] - Jamésa...

Duration:00:34:44

485 LAURA RITCHIE: Grit, Grace, & Grand Celebrations

12/11/2023
Andy is so thrilled to welcome someone he has known for a while but is a first-time guest on The Wedding Biz - Laura Ritchie, a seasoned luxury wedding planner and founder of Grit & Grace based in Washington, D.C.! With fifteen years of industry experience, Laura shares her journey from a fashion major to venturing into hotel and catering roles before making the bold transition to entrepreneurship. The conversation delves into the essence of true luxury in wedding planning, emphasizing the importance of genuine connections, respect, and shared goals among all involved parties. Laura also provides insights into her creative process, highlighting the significance of avoiding replication and drawing inspiration from a couple's unique story, traditions, and preferences. The discussion extends to the evolving landscape of the wedding industry, touching on destination weddings, unconventional venues, and the need to think differently about spaces. Laura also opens up about the challenges of time management and finding a balance between a fulfilling career and personal life. You can also expect to hear a bit about Laura's robust social media presence (which she manages all by herself!), with over 40,000 Instagram followers, and her authentic approach to connecting with clients through real stories. Additionally, Laura discusses the mentoring and educational initiatives at Grit and Grace, offering courses for both new wedding planners and couples planning their weddings! Andy had such a wonderful time interviewing Laura and hopes that you enjoy the conversation! If so, then please don’t keep it to yourself. Share the episode with some good friends who might also get something out of it, and be sure to also leave a top review wherever you listen because that really helps him and the show out! Lastly, don’t forget to subscribe to the podcast so that you never miss a new episode when it drops! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [2:17] - Today’s guest is Laura Ritchie of Grit & Grace! [3:23] - How, if at all, did Laurie’s childhood influence her career choice? [5:33] - Did Laura start her own business right away or initially work for someone else? [7:35] - Laura offers some advice on transitioning into entrepreneurship. [9:41] - Laura underscores the importance of relentless dedication and strategic networking for success in the industry. [11:15] - Challenging the overuse of the term "luxury" in the wedding industry, Laura emphasizes the value of excellence beyond labels. [14:55] - Andy reflects on his experience, highlighting the relationship between genuine connections with clients and delivering exceptional experiences. [15:45] - Laura values genuine connections and joy over monetary value, redefining true luxury in weddings. [17:35] - Laura stresses honesty and early expectation-setting for wedding success. [19:25] - Laura explains how/why she has evolved her approach to initial client meetings. [22:49] - Mutual agreement in the contract process is so important to Laura, and she advocates for stepping back if the fit isn't right. [23:29] - Laura discusses the demands and workload even beyond the main ceremony. [25:54] - Where does Laura get her inspiration? [27:05] - Laura prioritizes unique, personalized weddings, working to avoid replication. [29:48] - Hear Laura recount her vibrant neon-themed 40th birthday celebration, showcasing the power of...

Duration:00:47:42

484 REVISIT JOHN EMMANUEL - Australia’s Premier Floral Designer

12/4/2023
In today’s episode of The Wedding Biz, Andy is excited to welcome John Emmanuel. John is the premier floral designer out of Sydney, Australia. He is best known for creating exquisite grand scale floral installations, and whatever he creates has a stunning element of luxury. A known leader in his market, John has worked alongside many high profile Australian wedding planners in continuous collaboration with some of Sydney’s most luxurious events. He also hosts “The John Emmanuel Luxury Wedding Masterclass.” John takes us on a journey of his childhood, the tragedy of losing his mother at age three, and working at his grandma and aunt’s floral shop at thirteen. He speaks about going to trade school on an apprenticeship at the age of fifteen to learn the floral business and why he has such a strong passion for weddings. He has a strong drive to succeed and he believes he got that from wanting more for himself and his children. Listen in as John discusses how he felt when he sold the retail part of his business to concentrate on the wedding event side. They chat about his personal signature and how he defines it, the procedure he goes through from start to finish with a client, and why the reception flowers are the most critical part of the wedding for him. Have you heard about John’s line of luxury silk flowers? He says that they have been very well received and allow people, who wouldn’t be able to afford fresh flowers, to have the wedding of their dreams. John also describes his masterclass and what he will be teaching to the attendees. The passion that John has for what he does is contagious. You feel this intense desire to go straight to his website and see his amazing floral design images. Look him up and then listen to this episode, you will be glad you did! If you enjoy this episode, then Andy urges you to not keep it to yourself. Please share the episode with some good friends who might also get something out of it! Be sure to also leave a top review wherever you listen because that really helps him and the show out, and don’t forget to subscribe to the podcast so that you never miss a new episode. Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [01:48] - John Emmanuel, welcome to the show! [02:16] - John was born in Australia, but his parents are from Maltese. [02:43] - John tells us about where he grew up and a little of his family background and where he started in the florist industry. [04:02] – Andy and John discuss tragedy and the influence it has on your life. [05:14] - John talks about working in the family flower shop. [06:46] - John tells us where his passion for weddings came from and what about them moves him so much. [07:58] - John went to a trade school on an apprenticeship to learn the florist industry at age 15. [09:45] - Where did John get the courage to chase a dream at such a young age? [10:37] - John started his own retail business and got married at a young age. [11:53] - John discusses the change in the wedding industry and how that affected his retail stores. [13:16] - Did John sell the retail side of the businesses because he felt he had enough clients on the wedding business side to compensate for the loss? [14:25] - John discusses the risk he took when he decided to go all-in on the wedding event side. [15:41] - How would John describe his personal signature to someone who doesn’t know the business? [16:20] - Reception flowers...

Duration:00:43:16

483 BROOKE KEEGAN: The Long Game, Creative Partners, Pricing Strategy, and More!

11/20/2023
In this captivating episode of The Wedding Biz, join Andy as he dives into an enlightening conversation with Brooke Keegan, the esteemed owner and creative director of Brooke Keegan Special Events. Known for her exceptional expertise in crafting one-of-a-kind, multi-day destination weddings, Brooke has been acknowledged as a top event planner by Harper's Bazaar and Brides magazine. Listen in as Brooke provides an inside look at the challenges and successes associated with her specialized event planning business. As a planner in high demand, she reveals the importance of patience and the significance of creating a balanced and fulfilling lifestyle in the industry. As the conversation continues, Brooke shares valuable insights into her creative process, the challenges of planning events in the midst of a global pandemic, and her unique approach to prioritizing feedback and taking care of her clients. This episode is a must-listen if you want to gain a glimpse into the backbone of the event industry or learn more about the interesting trajectory of Brooke Keegan’s career, and Andy had such a great time chatting with Brooke! He hopes that you enjoy the engaging exchange filled with enriching anecdotes and valuable tips for success. If so, then please don’t keep it to yourself. Andy would really appreciate it if you would share the episode with some good friends who might also get something out of it! Be sure to also leave a top review wherever you listen because that really helps him and the show out, and don’t forget to subscribe to the podcast so that you never miss a new episode. Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [1:33] - Today’s guest is Brooke Keegan of Brooke Keegan Special Events! [3:04] - Recent studies report a 65% decrease in engagements. [5:12] - Brooke points out that In the current global situation, budgets are down as people adopt a more cautious approach. [7:04] - Brooke was a volleyball player at San Diego State University for three seasons. [7:49] - Brooke shares how she transitioned from coaching volleyball to the events industry. [11:34] - After six years of experience in event planning, Brooke started her business during a recession. [14:15] - Brooke actively seeks feedback post-events and ensures partner comfort. [17:56] - Brooke's team emphasizes detailed event planning and prioritizes visual appeal. [20:23] - Inspiration tends to strike Brooke at unexpected times. [23:45] - Hear about how a sudden tropical storm in Hawaii forced Brooke's team to adapt. [26:31] - Brooke emphasizes the importance of working with creative partners you trust. [27:32] - Brooke utilizes both conferences and social media to build global partnerships. [29:47] - Brooke strongly advocates charging clients a percentage and explains why. [30:56] - Switching to a percentage fee increased Brooke's revenue by 403% in five years. [32:15] - In 2015, Brooke transitioned from treating her work as a passion to a business. [33:23] - Brooke emphasizes open financial communication and client contentment. [35:06] - How does Brooke define success? [38:28] - Brooke argues that mental well-being is essential for both client service and family life. LINKS AND RESOURCES Le Rêve Films Storybox Cinema Find Brooke: Brooke’s Website The Brooke Keegan Blueprint Brooke’s Instagram Page Brooke’s Facebook Page Brooke’s Pinterest Page Aster & Park -...

Duration:00:41:13

482 MICAELA ERLANGER: Celebrity Fashion Stylist and Elevating Moments Behind the Seams

11/13/2023
In this episode of the show, Andy welcomes back celebrity fashion stylist and bestselling author Micaela Erlanger! Micaela, who has styled renowned personalities like Lupita Nyong'o, and Jennifer Hudson, shares her insights into the world of high-profile styling and how it intersects with the wedding industry. Micaela discusses the importance of storytelling through image, emphasizing the role of stylists as key players in the wedding planning process. She provides valuable advice to wedding planners, urging them to involve stylists from the beginning to ensure a seamless and visually stunning event. She also delves into the challenges of running a styling business, highlighting the significant role of logistics in her work. Sharing her experiences collaborating with brands like Forevermark Diamonds and launching product lines, she showcases her creativity beyond celebrity styling. She also touches upon recent projects, including collaborations with Olivia Culpo and Christian McCaffrey, hinting at the exciting red carpet moments awaiting viewers after the anticipated end of industry strikes! Andy is so grateful to have had Micaela back on and hopes that you enjoy this engaging conversation with her! If so, then please be sure to share it with a few friends or colleagues who might also enjoy it. Be sure to also leave a top review wherever you listen because that really helps him and the show out, and don’t forget to subscribe to the podcast so that you never miss a new episode! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [1:31] - Learn that today’s guest is returning guest Micaela Erlanger of Micaela Erlanger Studios! [3:41] - Micaela discusses post-pandemic challenges and what she has been up to. [6:59] - Micaela emphasizes her dual focus of projecting services and personal brand in events. [9:29] - Hear about how Micaela adapts styles for Kelly Clarkson's diverse roles. [12:40] - How has Micaela evolved personally and professionally? [14:03] - Micaela emphasizes thoughtful curation and building lasting client relationships. [16:08] - ​​Micaela emphasizes the vital role of stylists as key vendors. [19:06] - Micaela identifies logistics as the most difficult part of the business. [20:17] - Micaela stresses meticulous planning, discussing details like venue dimensions. [22:48] - Hear about Micaela's collaborations with Forevermark Diamonds and Bella Rosa. [24:35] - What films or red carpets have Micaela styled for in the last couple years? [26:25] - Andy reveals where to reach out to Micaela. LINKS AND RESOURCES Micaela’s Previous Guest Spots on The Wedding Biz Find Micaela: Micaela’s Website Micaela’s Instagram Page Micaela’s Pinterest Page Micaela’s Facebook Page Follow The Wedding Biz on Social: The Wedding Biz The Wedding Biz on Instagram: @theweddingbiz The Wedding Biz on Facebook: @theweddingbiz The Wedding Biz Network The Music Makers Support The Wedding Biz by clicking here. Title Sponsor: This episode is sponsored by Kushner Entertainment.

Duration:00:27:03

481 REVISIT ROB VAN HELDEN - Perfect Simplicity and Floral Design for Royalty

11/6/2023
Today’s guest believes “that flowers speak for themselves.” Rob Van Helden discusses what he means by "perfect simplicity”; starting a business out of the back of a car with his sister Patrice; how, through word of mouth, they were able to grow; and much more on this episode of The Wedding Biz! Rob is the owner of Rob Van Helden Floral Design Limited out of London. His previous clientele includes Nelson Mandela, Joe Malone, Elton John, the Beckham’s World Cup party, Alfred Dunhill and James Bond film premieres, and Royal weddings and events including Princess Beatrice, Princess Eugenie, and Princess Margaret’s 70th birthday. Rob shares how instrumental props are in the design and setting the theme, and he shares his process when he works with clients. He also speaks about taking his clients to the flower market with him so they can see firsthand what he has in mind for the design and experience their responses. Listen as Rob describes the flower arrangements he designed for his own wedding and some of the biggest challenges he has faced at an event. He shares how he is handling the pandemic personally and professionally and how success to him is simply having happy clients. Andy is so happy to bring you this revisit of this wonderful and engaging conversation with Rob, and he would really appreciate it if you were to share the podcast with a few friends or colleagues who might enjoy it. Be sure to also leave a top review wherever you listen because that really helps him and the show out, and don’t forget to subscribe to the podcast so that you never miss a new episode! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [01:01] - Today’s episode is a revisit of Andy’s interview with Rob Van Helden! [02:46] - Rob shares growing up in a small village in Holland and his journey to where he is now. [06:09] - Rob speaks about finding out that he had a knack for floral design. [06:50] - Rob discusses starting a business with his sister Patrice in the back of a car. [08:49] - What does Rob mean by “perfect simplicity”? [09:24] - Learn why Rob likes to work with a lot of one type of flower. [10:29] - Rob discusses why he believes props are instrumental in the design and setting of the theme. [13:29] - Rob has natural conversations with his clients, sends them a proposal, and takes them on a trip to the flower market to show them what he has in mind. [16:51] - What are some of the biggest challenges Rob has had during weddings? [17:50] - Rob describes what he designed for his own wedding in 2007. [20:27] - Rob shares some Royal weddings and events for which he has designed flowers. [22:56] - What events has Rob done for Sir Elton John over the years? [23:48] - Rob discusses how he creates the right display for hotels and their venues. [24:39] - What does success mean to Rob? [25:59 - Andy gives us Rob’s contact information. LINKS AND RESOURCES Find Rob: Rob Van Helden Floral Design Limited @rvhfloraldesign Instagram | Facebook | X / Twitter RVH Prop Hire @rvhprophire Instagram | Facebook @rvhhome Instagram | HayKo.TV Follow The Wedding Biz on Social: The Wedding Biz The Wedding Biz on Instagram: @theweddingbiz The Wedding Biz on Facebook: @theweddingbiz The Wedding Biz Network The Music Makers Support The Wedding Biz by clicking here. Title Sponsor: This episode is sponsored by Kushner Entertainment.

Duration:00:26:32

480 LAURIE ARONS: Navigating Challenges and Elevating Expectations

10/23/2023
Andy hopes that you will join him today as he chats with recurring guest Laurie Arons of Laurie Arons Special Events which she founded nearly three decades ago in 1994. Laurie has become a staple in the industry, working with high-profile clients like Sofia Coppola, Vanessa Getty, and Christy Turlington. In this candid conversation, Laurie shares insights into her experiences navigating the wedding industry, especially during the challenges posed by the COVID-19 pandemic. Reflecting on the challenging years of 2020 and 2021, Laurie discusses her strategic approach to having managed events during the pandemic. Laurie's adaptability and foresight allowed her to successfully handle the uncertainties, emphasizing the importance of staying prepared in the face of unforeseen challenges. Andy and Laurie also take a dive into the evolving landscape of the wedding industry. They explore the rising expectations of clients, driven in part by social media and the desire for unique, personalized experiences. Laurie emphasizes the importance of being able to meet these elevated demands while acknowledging the challenges that come with finding and holding onto dedicated staff. Together, they discuss the intricate balance between delivering exceptional service and maintaining the well-being of the professionals involved in crafting these unforgettable events. In addition, Laurie shares her thoughts on staying relevant in an industry that has witnessed significant changes, particularly with the advancement of social media and artificial intelligence. She emphasizes the importance of authenticity and genuine expertise. Her dedication to fostering a sense of community among professionals is evident, as she discusses her successful masterclasses, providing attendees with not just valuable knowledge but also meaningful connections and friendships. Laurie also touches upon her future plans, revealing that despite her decades of experience, her passion for the industry remains undiminished, underscoring her love for the work she does and the joy she derives from creating magical moments for her clients. Andy, as always, had such a wonderful time catching up with Laurie and hopes that you enjoy this captivating conversation with her. If so, please be sure to share it with a few friends or colleagues who might also enjoy it. Andy would also appreciate it if you were to leave a top review wherever you listen because that really helps him and the show out! Be sure to also subscribe to the podcast so that you never miss a new episode, and we will catch you next week on The Wedding Biz! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [0:56] - Today’s guest is returning guest Laurie Arons of Laurie Arons Special Events! [3:00] - Laurie moved 2020 clients to 2021 due to COVID, leading to a very busy 2021. [5:38] - After 2021, Laurie drastically scaled back weddings, prioritizing rest. [7:16] - Laurie reveals that after COVID, finding staff became very challenging. [9:29] - We learn that staff shortage persists due to long hours and weekend work. [11:30] - Client requests for extras strain planners, leading to overwhelming workload. [12:23] - Andy discusses what staying relevant in a saturated industry requires. [13:57] - Laurie argues that embracing diverse opportunities fuels professional growth. [16:59] - Laurie effectively shared special wedding moments with help from Follow the...

Duration:00:34:37

479 JEN GOULD: Designing Dreams, Embracing Technology, and More!

10/16/2023
Andy is so thrilled to welcome first-time guest Jen Gould of Jen Gould Events to the show this week! Jen's journey in the event industry began when her mother, Diana Gould, established the company nearly fifty years ago, making them pioneers in the evolving world of professional event design. Listen in as this episode delves into Jen's unique approach to event design, blending cutting-edge elements like acrylic fabrication, graphic design, large-scale set design, and digital technology. Jen's commitment to creating personalized and unique experiences for her clients is evident in her clean and modern aesthetic, drawing inspiration from various sources. Throughout Andy's conversation with Jen, Jen shares stories of challenges and triumphs, highlighting the meticulous planning and attention to detail that goes into each event. She discusses the significance of staying relevant in the industry by embracing technology, including artificial intelligence, while also emphasizing the human creativity behind these innovations. Jen also shares with us what success means to her, emphasizing that it is about more than just monetary gain for her, that it also involves the joy of bringing her clients' dreams to life. From transforming spaces into enchanted gardens to overcoming unexpected hurdles, Jen's passion for her work shines through, and Andy had such a wonderful time chatting with her! If you enjoy this conversation, then Andy would very much appreciate it if you were to share it with a few friends or colleagues who might also enjoy it. Be sure to also leave a top review wherever you listen because that really helps him and the show out, and don’t forget to subscribe to the podcast so that you never miss a new episode! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [0:49] - Andy reveals that today’s guest is Jen Gould of Jen Gould Events! [2:12] - Jen’s mother was a pioneer in the industry 48 years ago. [2:49] - Jen reveals how she unexpectedly entered the family business. [4:54] - Hear Jen identify her personal style. [5:49] - Jen embraces technology in her business and even uses AI! [7:49] - Jen describes her usual process with a client. [9:21] - Building strong relationships and trust among professionals enhances success. [10:32] Collaborative brainstorming ensures a shared vision before intensive design work. [12:20] Jen shares some examples of how she made clients' dreams come true. [15:09] Hear an example of the importance of learning and maintaining composure. [17:40] Jen's calmness stems from meticulous planning and a skilled team. [20:07] Jen emphasizes the balance between creativity and sound business practices. [21:37] Jen highlights meticulous detail, in-house production, and cost control's significance. [23:02] Learn about Jen's pricing philosophy. [23:54] Jen acknowledges the unpredictable nature of the events industry. [25:07] Jen stays relevant by embracing technology. [27:12] How does Jen define success? [28:43] Andy reveals where to find Jen online. LINKS AND RESOURCES People - “Inside Robin Roberts and Amber Laign’s ‘Ethereal’ Connecticut Wedding Reception” The Sun - “Robin Roberts left speechless while revealing wedding flowers and decor just weeks before ceremony with fiancée Amber” ET - “Inside Robin Roberts’ ‘Ethereal’ Wedding to Amber Laign and All About Her ‘Powerful’ Dress” ABC News - “Sneak peek at the flowers for Robin...

Duration:00:29:24

478 BOB CONTI: From Visual Merchandising to Luxury Wedding Success

10/9/2023
Welcome back to The Wedding Biz! This week, Andy has Bob Conti on the show! Bob is a principal member and business partner of Ed Libby and Company Events. For over two decades now, Bob has made a name for himself in the event industry by designing and producing milestone luxury events. Bob shares his journey from a background in visual merchandising to becoming a renowned figure in the luxury market, and he also discusses the importance of balancing creativity with practicality, adapting to changing industry dynamics, the value of collaboration among event professionals, what he means when he refers to legacy clients, what he still struggles with in the market, and so much more! Join Andy and Bob as they delve into the world of high-end events, share insights about staying authentic, and discuss the evolving landscape of the event industry. You'll also discover how collaboration is becoming a pivotal trend in creating memorable experiences for clients and guests. Andy had such a great time catching up with Bob and having him on the show and is very grateful for his time. He hopes that you enjoy this conversation, and if you do, please be sure to share it with a few friends or colleagues who might also enjoy it. Andy would also appreciate it if you were to leave a top review wherever you listen because that really helps the show out! Be sure to also subscribe to the podcast so that you never miss a new episode, and we will catch you next week on The Wedding Biz! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [1:23] - Andy reveals that this episode’s guest is Bob Conti of Ed Libby and Company Events! [2:14] - Bob used to be an executive in visual merchandising. [3:02] - How did Bob transition into the events industry? [4:51] - Bob values his enduring partnership with Ed Libby, which evolved organically. [7:56] - Bob prioritizes representing clients' tastes over personal style for successful events. [9:08] - Bob's creative process involves adapting to clients' ideas and understanding their style. [10:41] – Hear how Bob's career initially revolved around bar mitzvahs, leading to legacy clients. [13:14] – Andy and Bob discuss varying degrees of parental involvement in modern weddings. [15:05] – Nearly all of Bob's work involves collaborating with a planner or producer. [18:17] – Bob identifies one of his biggest challenges in the industry. [20:07] – Learn about the talks that Bob gives at conferences. [22:55] - Bob's mission is to ensure newcomers engage with industry veterans at conferences. [23:58] - Bob believes in simplicity and staying authentic in the saturated industry. [26:43] – Bob identifies collaboration as a current trend in the industry. [29:07] – Andy reveals where Bob can be found online. LINKS AND RESOURCES Find Bob: Ed Libby - Website Ed Libby - Instagram Page Bob’s Instagram Page Follow The Wedding Biz on Social: The Wedding Biz The Wedding Biz on Instagram: @theweddingbiz The Wedding Biz on Facebook: @theweddingbiz The Wedding Biz Network The Music Makers Support The Wedding Biz by clicking here. Title Sponsor: This episode is sponsored by Kushner Entertainment.

Duration:00:30:04