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The Food Blogger Pro Podcast

Food

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

Location:

United States

Description:

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

Language:

English


Episodes

384: How Toni Okamoto Runs Two Food Blogs and Grew Her Email List to Over 80,000 Subscribers

11/22/2022
Running two food blogs, building a team, and rapidly growing an email list with Toni Okamoto from Plant-Based on a Budget. ----- Welcome to episode 384 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Toni Okamoto from Plant-Based on a Budget about how she runs her two food blogs and how she’s grown her email list to over 80,000 subscribers. Running Two Food Blogs and Growing an Email List Today, we’re really excited to share this conversation with Toni...

Duration:00:52:40

383: TikTok, Whisk, and the Importance of Leaning into Video as a Food Creator with Julie Tran Deily

11/15/2022
Creating viral food videos, sharing videos on TikTok, and editing your videos for different platforms with Julie Tran Deily. ----- Welcome to episode 383 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Julie Tran Deily about how food creators can use Whisk when sharing videos on TikTok. TikTok, Whisk, and the Importance of Leaning into Video When sharing recipe videos on social media, it can be hard to direct your followers to the actual recipe on your blog....

Duration:00:48:18

382: 4 Tips for Negotiating Sponsored Content Contracts and Setting Your Rates with Jenny Meassick

11/8/2022
Reaching out to brands, negotiating sponsored content contracts, and determining your rates with Jenny Meassick from Chocolate & Lace. ----- Welcome to episode 382 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jenny Meassick from Chocolate & Lace about how she works with brands and negotiates sponsored content contracts. Tips for Negotiating Sponsored Content Contracts There are so many ways you can earn money as a food creator, one of which is by working...

Duration:00:51:29

381: Developing Foolproof Recipes with Katie Webster

11/1/2022
Knowing a recipe is ready to publish, why recipe testing starts at the grocery store, and starting with a Hypothesis Draft with Katie Webster. ----- Welcome to episode 381 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Katie Webster from Healthy Seasonal Recipes about the process of developing rock-solid recipes for your readers. Developing Foolproof Recipes As food bloggers and business owners, the “product” we’re creating for our readers or “customers” are...

Duration:00:45:31

380: What Google is Expecting from Food Creators with Arsen Rabinovich

10/25/2022
How to understand high-ranking content on Google, how to tell when Google updates its algorithm, and the importance of user intent with Arsen Rabinovich. ----- Welcome to episode 380 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Arsen Rabinovich from TopHatRank about how content ranks with the Google Algorithm. What Google is Expecting from Food Creators Us, to Google Search: Why are you the way that you are? If you’ve ever had similar feelings towards the...

Duration:00:50:20

379: 5 Tips for Growing Your Blog with a Full-Time Job with Shweta Garg

10/18/2022
Managing your time as a blogger, investing in your business, and building connections with other food bloggers with Shweta Garg from Masala and Chai. ----- Welcome to episode 379 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Shweta Garg from Masala and Chai about how she’s grown her blog while working a full-time job. Growing Your Blog with a Full-Time Job Are you growing your blog while also working a full-time job? Do you struggle to find enough hours in...

Duration:00:48:52

378: Monetizing as a Food Creator Through Digital Products, Cookbooks, and Ads with Tessa Arias

10/11/2022
Diversifying your revenue streams, selling digital products, and finding your niche as a food creator with Tessa Arias from Handle the Heat. ----- Welcome to episode 378 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Tessa Arias from Handle the Heat about the unique ways she monetizes her business as a food creator. Monetizing as a Food Creator Today, we’re really excited to share this conversation with Tessa! She’s a professionally trained chef, cookbook...

Duration:00:57:29

377: Q4 Advice for Food Creators from the Food Blogger Pro Experts

10/4/2022
Creating a content plan for Q4 and maximizing your revenue as a food creator with advice from the Food Blogger Pro Experts. ----- Welcome to episode 377 of The Food Blogger Pro Podcast! This week on the podcast, the Food Blogger Pro Experts share their best advice for getting the most out of Q4 as a food creator. Q4 Advice Let’s talk about Q4! The last three months of the year (also known as Q4) are a very important time for food creators for a few reasons. More people will be searching...

Duration:00:35:04

376: Organizing and Running Large-Scale Virtual Events for Creators with Stefani Pollack

9/27/2022
Running virtual events, getting brands involved, and promoting the events to creators with Stefani Pollack from The Bake Fest. ----- Welcome to episode 376 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Stefani Pollack from The Bake Fest about organizing and running virtual events. Organizing and Running Large-Scale Virtual Events As food bloggers, we spend a lot of our time working by ourselves, and it can often feel isolating. So how can we connect with...

Duration:00:52:13

375: From Blogger to Cookbook Author (Part Two) – Preserving Family Recipes Through Cookbooks with Yvette Marquez-Sharpnack

9/20/2022
Writing a cookbook proposal, finding a literary agent, and writing a cookbook with a co-author with Yvette Marquez-Sharpnack from Muy Bueno. ----- Welcome to episode 375 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Yvette Marquez-Sharpnack from Muy Bueno in Part Two of our From Blogger to Cookbook Author series. From Blogger to Cookbook Author Welcome back to our From Blogger to Cookbook Author series! In this two-part series, we’re interviewing a few...

Duration:00:42:35

374: From Blogger to Cookbook Author – How Adrianna Adarme Sold 110,000 Copies of Her Cookbook

9/13/2022
Getting two cookbook deals, choosing a cookbook topic, and navigating the cookbook writing process as a food blogger with Adrianna Adarme from A Cozy Kitchen. ----- Welcome to episode 374 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Adrianna Adarme from A Cozy Kitchen in Part One of our From Blogger to Cookbook Author series. From Blogger to Cookbook Author We’re excited to officially launch a two-part series called From Blogger to Cookbook Author! In this...

Duration:01:08:42

373: How to Leverage Your Expertise and Passion to Teach Online Cooking Classes with Cynthia Samanian

9/6/2022
Finding your purpose as a business owner and teaching engaging online cooking classes with Cynthia Samanian from Culinary Creator Business School. ----- Welcome to episode 373 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Cynthia Samanian from Culinary Creator Business School about teaching online cooking classes. Teaching Online Cooking Classes Have you ever wanted to teach online cooking classes but you’re not sure how to get started? Well, Cynthia is here...

Duration:00:52:22

372: How Elena Davis Went From 20k to 100k+ Monthly Pageviews and Got Accepted Into Mediavine

8/30/2022
Getting accepted into Mediavine, running in-person cooking classes, and selling products as a content creator with Elena Davis from Cucina by Elena. ----- Welcome to episode 372 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Elena Davis from Cucina by Elena about how she grew her traffic and got accepted into Mediavine. From 20k to 100k+ Monthly Pageviews Today, we’re really excited to share this inspiring conversation with Elena! Since launching her blog in...

Duration:00:45:01

371: Becoming Full-Time Entrepreneurs and Growing Multiple Businesses with Bjork & Lindsay on the Simple Pin Podcast

8/23/2022
Becoming full-time entrepreneurs, building a team, and growing multiple businesses with Bjork and Lindsay Ostrom. ----- Welcome to episode 371 of The Food Blogger Pro Podcast! This week on the podcast, we’re sharing Bjork and Lindsay’s episode from the Simple Pin Podcast with Kate Ahl. Growing Multiple Businesses Today’s episode is a bit unusual because Bjork and Lindsay are actually the ones being interviewed! We’re really excited to be featuring an episode of the Simple Pin...

Duration:01:05:52

370: How Caitlin Shoemaker Became a Full-Time Food Creator with 778K Subscribers on YouTube

8/16/2022
Becoming a full-time content creator, growing a YouTube channel, and repurposing content across different platforms with Caitlin Shoemaker from From My Bowl. ----- Welcome to episode 370 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Caitlin Shoemaker about how she became a full-time food creator and grew her YouTube channel. 778K YouTube Subscribers YouTube is a great place to share your food videos, and there’s undoubtedly a lot of opportunity on the...

Duration:00:53:51

369: Developing Your Voice and Connecting With Your Readers When Writing with Jessica Holmes

8/9/2022
Writing compelling blog posts, developing your voice, and connecting with your readers with Jessica Holmes from Sweetest Menu. ----- Welcome to episode 369 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jessica Holmes about how to develop your voice and connect with your readers through your writing. Developing Your Voice From recipe testing to sharing content on social media, so much goes into being a food blogger. But without a doubt, one of the most...

Duration:00:46:57

368: Becoming a TV Personality and Growing a Food and Lifestyle Brand with Rosalynn Daniels

8/2/2022
Booking TV appearances, working with brands, and growing a food and lifestyle brand with Rosalynn Daniels. ----- Welcome to episode 368 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Rosalynn Daniels about how she grew her brand and became a TV personality. Becoming a TV Personality Have you ever wanted to share your recipes on TV… but you’re not sure how to actually book TV appearances as a content creator? That’s what we’re chatting about in this episode...

Duration:00:32:25

367: Brainstorming Content Ideas with Ranking Potential and Writing Great Blog Posts with Ashley Segura

7/26/2022
Developing a content strategy and writing blog posts that will get traffic to your blog with Ashley Segura from TopHatContent. ----- Welcome to episode 367 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ashley Segura from TopHatContent about brainstorming content ideas and writing great blog posts. Writing Great Blog Posts As bloggers, our goal is to create content that our readers find valuable. But even more, we want to create content that people are...

Duration:01:06:13

366: How Rob and Jen Morris Teach Home Bakers How to Start a Successful Bakery Business

7/19/2022
Starting a small business academy and teaching others how to start a successful bakery business with Rob and Jen Morris. ----- Welcome to episode 366 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Rob and Jen Morris about how they teach home bakers how to start a bakery business. How to Start a Successful Bakery Business We’re really excited to welcome Rob and Jen back to the podcast after three years! When they last came on the show, Jen and Rob were...

Duration:00:56:48

365: How to Find Your Zone of Genius and Hire the Right People with Emily Perron

7/12/2022
Finding your Zone of Genius, knowing when to hire, and writing a compelling job listing with Emily Perron. ----- Welcome to episode 365 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Emily Perron about the Zone of Genius and hiring. Finding Your Zone of Genius and Hiring the Right People Have you ever heard of the Zone of Genius? When working in this zone, you capitalize on your innate abilities and interests to do work that truly fulfills you. And a great...

Duration:00:55:54