The Dentalpreneur Podcast w/ Dr. Mark Costes-logo

The Dentalpreneur Podcast w/ Dr. Mark Costes


The goal of this podcast is to assemble the greatest minds of the dental profession and to pass on their most valuable and succinct lessons, in order to help you to achieve your full potential in practice and in life. Let's face it. Dentistry can be a frustrating and isolating profession... but you don't have to be an island anymore. It's possible to become more profitable, less stressed and more fulfilled in your career and it's our mission is to help you get there. For a whole host of free practice building tips and resources, visit our website at


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The goal of this podcast is to assemble the greatest minds of the dental profession and to pass on their most valuable and succinct lessons, in order to help you to achieve your full potential in practice and in life. Let's face it. Dentistry can be a frustrating and isolating profession... but you don't have to be an island anymore. It's possible to become more profitable, less stressed and more fulfilled in your career and it's our mission is to help you get there. For a whole host of free practice building tips and resources, visit our website at






1925: Fixed Vs. Growth Mindset Pt. 1

On today’s 2-part episode, we are joined by Dr. Arman Taghizadeh, also known as "Dr. T," a distinguished Johns Hopkins trained psychiatrist specializing in General Adult Psychiatry, Child and Adolescent Psychiatry, and Sports Psychiatry. As a six-time "TopDoc" in Baltimore Magazine and a committed educator at Johns Hopkins Hospital, Dr. T brings his rich background as a wrestling All-American and an advocate for mental and physical health in students and professional athletes to our discussion. In part one of this series, Dr. T delves into his personal and professional journey, providing insights into the experiences that have honed his expertise. He shares effective strategies for developing robust mental health and fitness, emphasizing the cultivation of resilience and emotional well-being. Our conversation also covers breakthrough methods for professional athletes to overcome mental blocks, and how these can be universally applied to various professions, encouraging optimal performance and mental agility. Don't miss the wisdom and strategies Dr. T and Mark offer for enhancing your mental fitness. Be sure to catch the continuation of our enlightening discussion in part two, where we delve deeper into the mental aspects of competitive sports and everyday life challenges. For those eager to transform their mental approach to sports, career, and life, visit the Mindset Training Institute, founded by Dr. T, to explore their services and resources. Tune in tomorrow for the conclusion of this powerful interview. EPISODE RESOURCES https://mindsettraininginstitute.comhttps://www.truedentalsuccess.comDental Success NetworkThe Dentalpreneur Podcast


1924: Leadership & Accountability Pt. 2

On today’s episode, we have the concluding part two of our enlightening crossover episode with Dr. Desiree Yazden from the Social Dentist podcast. In this episode, we delve deeper into the operational aspects of running a successful dental practice. Dr. Yazden and Mark dissect the importance of understanding the cost per procedure to ensure financial health and discuss the critical role of leadership and team engagement in effectuating change. They emphasize the power of regular, focused meetings in keeping the team aligned and nurturing a positive practice culture. Additionally, they explore how demographic research plays a pivotal role in choosing the right market and location for your practice, alongside strategies for boosting revenue and efficiently managing overhead to maximize profitability. If you haven't caught up with part one, now is the time to do so before diving into this insightful conclusion. Enjoy this episode, packed with practical advice for enhancing your dental practice's success. EPISODE RESOURCES Success NetworkThe Dentalpreneur Podcast


1923: Leadership & Accountability Pt. 1

On today’s episode, we have a captivating crossover from Dr. Desiree Yazden's Social Dentist podcast. Dr. Yazden, a highly accomplished cosmetic dentist from Newport Beach, California, shares her expertise in leveraging social media to attract new patients and establish trust in her community. This first installment of a two-part series delves into the vital aspects of leadership and accountability in dental practice management. Mark and Dr. Yazden discuss the importance of setting clear expectations, defining team roles, conducting regular meetings for alignment, and the significance of involving the team in decision-making and system development for a thriving practice culture. Join us for a deep dive into the strategies that underpin successful dental practice ownership and team management. Stay tuned for part two, and don't miss out on more insightful discussions aimed at enhancing your practice's success. EPISODE RESOURCES Success NetworkThe Dentalpreneur Podcast


1922: Three E's of Phone Etiquette

On today’s episode, we are joined by Sydney Robinson, the Executive Director inside the Dental Success Network (DSN), and they delve into the crucial topic of mastering phone skills within the dental practice. With over 1,400 members under her wing, Sydney shares invaluable insights on creating positive first impressions and enhancing patient communication through effective phone handling. The duo emphasizes the significance of the initial phone call as a pivotal touchpoint in the patient's journey, highlighting that poor handling can result in losing potential patients without ever realizing it. The conversation covers the "three E's" of phone communication—Empathy, Energy, and Edification—outlining strategies to ensure every caller feels valued, understood, and excited about their visit. They discuss the importance of active listening, prioritizing calls, and utilizing technology like call tracking KPIs to improve patient service and practice efficiency. Sydney introduces practical tools and strategies for efficient call management, including outsourcing calls to manage high volumes and after-hours inquiries without compromising the quality of patient care. Listeners are encouraged to implement these strategies to transform their practice's approach to phone communications, enhancing both patient satisfaction and practice growth. By focusing on building rapport, actively listening, and communicating effectively, dental practices can significantly improve their patient interactions and overall satisfaction. For more insights and tips on improving your dental practice, check out the Dental Success Network (DSN). Explore the tools, strategies, and best practices discussed in this episode to elevate your patient communication and ensure your practice stands out in the dental industry. EPISODE RESOURCES Success NetworkThe Dentalpreneur Podcast


1921: Team Based Management

On today’s episode, we delve into the remarkable journey of Elaine Houle, a dedicated veteran in the dental industry whose career has been marked by innovation and resilience. Elaine's journey began with aspirations of becoming a hygienist, but an unexpected turn led her to uncover an embezzlement scheme early in her career. This pivotal moment redirected her path towards front office management and systemic improvements within dental practices. Elaine shares the challenges she faced, the importance of creating effective systems for managing practices, and her approach to revamping practices through team-based management. With 16 embezzlement cases identified, she highlights common schemes and stresses the importance of regular audits and proper checks and balances. Elaine offers advice on choosing the right insurance plans and managing secondary insurances. Reflecting on personal growth, she shares how support and encouragement played a crucial role in her professional development and hints at future projects aimed at contributing to the dental community. For listeners looking to revolutionize their practices or seeking guidance on preventing embezzlement, Elaine's expertise is invaluable. Visit her website at for more information. This episode is a testament to overcoming challenges and turning them into opportunities for growth and success. Join us to hear Elaine's full story and discover how her lessons and strategies can transform your practice. EPISODE RESOURCES www.dentistadvisorgroup.comhttps://www.truedentalsuccess.comDental Success NetworkThe Dentalpreneur Podcast


1920: The Ownership Skill Set

On today’s episode, we're thrilled to have Dr. Paul Goodman, a renowned figure in the dental community, join us. Known affectionately as Dr. Paul Nacho Goodman, he brings a wealth of experience from owning practices in the Philadelphia area to leading the Donald Nachos group, a vibrant community of over 45,000 dental professionals focused on positivity and collaboration in dentistry. We dive deep into the essence of dental education and practice, highlighting the innovative approaches at Midwestern dental school that emphasize production awareness alongside clinical skills. Paul shares insights on the importance of business acumen, the realities of dental practice ownership, and the critical need for new dentists to understand the business side of dentistry from the get-go. Dr. Goodman also brings up Dentist Job Connect, a unique platform designed to bridge the gap between dental practices seeking associates and dentists looking for opportunities, emphasizing the necessity of a supportive and educational community in navigating the dental profession's challenges. For listeners eager to learn more about transforming dental practice management, leadership, and the profound impact of community and mentorship in dentistry, visit EPISODE RESOURCES Dentistjobconnect.comhttps://www.truedentalsuccess.comDental Success NetworkThe Dentalpreneur Podcast


1919: The Real Lifestyle Practice

On today’s episode, we have Dr. Chris Green, a frequent guest, successful practice owner, and co-founder of the Practice Launchpad. This organization is dedicated to coaching new practice owners on achieving profitability and accelerating their production. Dr. Green also co-founded the Legacy Point Group, which explores alternative investment strategies outside the conventional avenues. Dr. Green shares his journey from being a hands-on practitioner to a strategic business owner, emphasizing the importance of leadership, the challenges of scaling a dental practice, and the transition from clinical work to a CEO mindset. The dialogue covers a range of topics including the necessity of CEO time, the process of adding associates to a practice, and the importance of a solid organizational structure to facilitate growth. Listeners will gain insights into the intricacies of dental practice management, from the optimization of patient flow and overhead control to the development of a leadership philosophy that fosters a supportive and productive team environment. Dr. Green's personal evolution in the dental industry serves as a testament to the potential for dentists to expand beyond the confines of clinical work and embrace the role of a business leader. For those interested in learning more about the Practice Launchpad or engaging with Dr. Chris Green, reach out to The Practice Launchpad. EPISODE RESOURCES https://www.thepracticelaunchpad.comhttps://www.truedentalsuccess.comDental Success NetworkThe Dentalpreneur Podcast


1918: Purpose Driven Dentistry

On today's episode, we join Dr. Matt Slivka, a DSI Black Belt coach and owner of a successful dental practice in Tucson, Arizona, after their journey to Tanzania. Their journey, marked by challenges and profound experiences, highlights the power of dental missions in transforming lives. They dive into the impact of serving those in need and the lessons learned along the way. The episode explores the creation and goals of Smile Outreach International, detailing its inaugural mission trip and the collaboration with the Dental Legacy Foundation. Listeners will hear about the challenges of delivering dental care in remote areas, the joy of connecting with local communities, and the importance of finding purpose in the profession. For more inspiring stories and to learn how you can contribute to making a difference, check out Smile Outreach International and join us in extending care beyond borders. EPISODE RESOURCES https://smileoutreachinternational.orghttps://www.truedentalsuccess.comDental Success NetworkThe Dentalpreneur Podcast


1917: Bread, Butter & Profits

On today's episode, we welcome back Dr. Aaron Nicholas, a recurring guest and a pioneer in dental mission trips. Dr. Nicholas shares insights from his extensive experience in dental missions, highlighting the transformative impact these trips have had on dental care in developing countries. From his early trips in 1986, predominantly focused on extractions, to the evolution of dental missions embracing a broader range of services including restorative work and dentures, Nicholas illustrates the growth in dental awareness and care over the years. Mark and Dr. Nicholas delve into the nuances of organizing and executing successful dental missions, including the logistics of setting up pop-up clinics in remote villages and the importance of efficient infrastructure to serve larger populations. They discuss the critical role of education, both for local dental students in Tanzania who are eager to learn advanced dental techniques, and for volunteer dentists seeking to expand their clinical skills in challenging environments. The conversation also covers Dr. Nicholas' development of a new oral surgery course designed to equip dentists with the skills necessary for emergency dental work, emphasizing the significance of continuous learning and improvement in dental practice. Dr. Nicholas reflects on his transition from practice owner to educator and content creator, aiming to make a broader impact in the dental community by sharing his knowledge and expertise. Mark and Dr. Nicholas touch upon the darker aspects of the dental profession, including the tragic news of dentists who have succumbed to despair. They stress the importance of seeking help, making plans to overcome challenges, and finding purpose in giving back to the community through missions and education. Check out Dr. Aaron Nicholas' upcoming events and courses, promising opportunities for personal and professional growth in the field of dentistry. EPISODE RESOURCES Www.MondayMorningDentistry.comhttps://www.truedentalsuccess.comDental Success NetworkThe Dentalpreneur Podcast


1916: Revolutionizing Dental Practice Management

On today’s episode, we welcome Robert Kim, a seasoned entrepreneur with over two decades of experience in the startup and technology sector. Today, we discuss Rob's impressive career trajectory, including his pivotal role in founding Zuub and his contributions to Bridge, which saw a lucrative acquisition by Cardlytics. Rob shares his journey from a molecular biology major at UCLA to becoming a tech startup luminary, emphasizing the transition from scientific research to product management and eventually leading innovative projects in the dental SaaS (Software as a Service) space. Rob discusses the genesis of Zuub, stemming from a need to enhance dental case acceptance rates. By focusing on simplifying patient communication and understanding through a mobile-first approach, Zuub aims to demystify treatment plans for patients, thereby increasing case acceptance rates. The conversation shifts to the challenges of insurance verification in dental practices, highlighting Zuub's cutting-edge solution that combines AI and bots to streamline the process, providing real-time, accurate insurance data to practices. This technology not only saves time but also significantly reduces the operational costs associated with insurance verification. Further exploring the entrepreneurial mindset, Rob reflects on the allure of problem-solving and the dynamic nature of startups. Despite the high failure rate in the startup world, Rob's enthusiasm for tackling complex problems and his belief in continuous innovation shine through. The discussion provides insights into the venture capital landscape, underscoring the importance of a capable team behind a promising idea. This episode offers a deep dive into the intersections of technology, healthcare, and entrepreneurship, showcasing Rob Kim's journey from a science enthusiast to a tech entrepreneur revolutionizing dental practice management. EPISODE RESOURCES https://www.zuub.comhttps://www.truedentalsuccess.comDental Success NetworkThe Dentalpreneur Podcast


1915: Weaving Threads of Work & Joy Pt. 2

On today’s episode, we have the second part of Dr. Umang Patel's discussion, recorded at the Elite Practice Mastermind event for the Dental Success Institute (DSI) in Scottsdale, AZ, where he delves into the 'ascendant phase' of dental practice growth. Umang shares his expertise on the crucial steps for refining a practice strategically for enduring success. He uncovers the essence of achieving one's full potential in dentistry and the balance of professional dedication with personal life by scheduling non-negotiables. Join us for this insightful conclusion and discover how to enjoy the rewards of your hard work with Dr. Umang Patel. Tune in to this presentation and consider joining DSN and DSI for more empowering content. EPISODE RESOURCES Success NetworkThe Dentalpreneur Podcast


1914: Weaving Threads of Work & Joy Pt. 1

On today's episode, we delve into a mastermind event for Dental Success Institute held in Scottsdale, AZ. Our guest, Dr. Umang Patel, shares his insightful talk titled "Weaving Threads of Work & Joy," which dives into the art of balancing professional growth with personal fulfillment in dental practice. He reflects on the initial clinical stage where building patient trust and expertise may demand personal sacrifices. Then, Umang shifts the conversation to the entrepreneurial phase, highlighting the importance of mastering business operations for practice success. Tune in to this presentation and consider joining DSN and DSI for more empowering content. EPISODE RESOURCES Success NetworkThe Dentalpreneur Podcast


1913: Decoding Tax Strategies

On today's episode, Dr. Mark Costes hosts Nathan Castiel, founder of Steed, a tax firm helping entrepreneurs navigate tax management and financial optimization. They discuss the complexities of tax strategies for business owners, including the impact of audits, the importance of keeping detailed records, and various tax-saving strategies. Nathan shares insights from his entrepreneurial journey and how Steed's platform and service aim to provide accessible financial expertise. For more detailed tax strategies and personalized financial advice, check out Steed Strategy. EPISODE RESOURCES steedstrategy.comhttps://www.truedentalsuccess.comDental Success NetworkThe Dentalpreneur Podcast


1912: Black Belt Marketing Strategy

On today's episode, Ryan Gross, CEO of CMOShare, shares his "Black Belt Marketing Strategy" for dental practices from the recent Dental Success Institute (DSI) mastermind in Scottsdale, AZ, focusing on the analytical prowess that distinguishes top-performing practices with low overhead. He delves into the key strategies these 'black belts' use to increase their active patient base and emphasizes the importance of monitoring call conversions to refine online marketing. Lastly, Ryan offers valuable tips on boosting brand awareness. For an in-depth exploration of these strategic insights, join the DSI mastermind or become a part of the Dental Success Network (DSN) to elevate your practice. EPISODE RESOURCES Success NetworkThe Dentalpreneur Podcast


1911: Creating a Thriving Dental Business

On today’s episode, Dr. Mark Costes focuses on tackling what he refers to as the "four horsemen" - the major challenges faced in the world of dentistry. He delves into understanding negativity bias and hedonic adaptation, and how these affect our information processing. Emphasizing the importance of personal well-being, he talks about integrating a daily gratitude and journaling routine, alongside the concept of time journaling for dentists. Mark also explores the distinction between high and low-value activities, guiding listeners on how to define and schedule non-negotiables in their professional lives. The episode culminates with insights into developing a personal ethos and core values, elements critical to both personal and professional success. Join us at the 2024 Dental Success Summit, an event not to be missed by dental professionals seeking growth and success in their careers! From April 11th to 13th, immerse yourself in transformative learning and networking at the luxurious La Cantera Resort & Spa in San Antonio, TX. Elevate your practice with insights from industry leaders, connect with like-minded professionals, and ignite your passion for dentistry. Reserve your spot now for an experience that will redefine your approach to dental success. Don't wait, register today and be a part of this extraordinary journey to excellence in dentistry! EPISODE RESOURCES Success NetworkThe Dentalpreneur Podcast


1910: Dental Supply Ordering & Fee Analysis Manual

On today's episode, we're joined by Dr. Addison Killeen, an author and practitioner in the dental world. Dr. Killeen shares insights from his eighth book, focusing on dental supply and fee analysis. We delve into the importance of managing variable expenses in a dental practice, particularly dental supplies and lab fees, and how these can be controlled to enhance profitability. Dr. Killeen discusses tactics for setting budgets, ordering strategies, and choosing the right suppliers. He also touches on technology in dentistry, including radiology equipment and the impact of choosing the right tools on practice efficiency. The conversation is a treasure trove of practical advice for dental professionals looking to optimize their operations and financial health. For more detailed strategies and insights, be sure to check out the latest Dental Success Network (DSN) manual, “Dental Supply Ordering and Fee Analysis Manual”. EPISODE RESOURCES Success NetworkThe Dentalpreneur Podcast


1909: Maximum Valuations Pt. 2

On today’s episode, continuing their insightful discussion in Part 2, Mark and Dr. Deren Flesher delve deeper into the business aspects of dental practices. They explore the process of preparing a practice for acquisition by DSOs and how to achieve maximum valuation in such models. The conversation extends to understanding the various types of DSO purchase structures, including joint ventures and hold co-situations. Dr. Flesher shares his extensive knowledge on recapitalization events and their potential impacts on practice sales. The episode provides valuable knowledge for dental practitioners looking to navigate the complex world of practice sales and acquisitions. If you missed part 1, go back and listen to it before tuning into this one! EPISODE RESOURCES https://royaloakfamilydental.comhttps://www.truedentalsuccess.comDental Success NetworkThe Dentalpreneur Podcast


1908: Maximum Valuations Pt. 1

On today’s episode, this is the first part of this two-part series. Mark is joined by Dr. Deren Flesher, a new DSI black belt coach. The episode dives into the expertise of Dr. Flesher, who hails from Oklahoma City, Oklahoma. They focus on preparing businesses, including dental practices, for sale and maximizing their valuation. Topics covered include the intricacies of working with Dental Support Organizations (DSOs), strategies for increasing the value of a practice, and insights into the lifecycle of selling a dental practice. Mark and Dr. Flesher discuss the different scenarios that can influence the valuation multiples of a dental practice. Stay tuned for tomorrow's part 2 episode. EPISODE RESOURCES https://royaloakfamilydental.comhttps://www.truedentalsuccess.comDental Success NetworkThe Dentalpreneur Podcast


1907: Harnessing Collective Wisdom

On today’s episode, Dr. Mark Costes (Dental Success Summit 2022) shares insights from the Dental Success Summit's Highlight Vault. The episode, titled "Harnessing Collective Wisdom," delves into the DSI Belt classification, a successful categorization strategy for dental practice growth. Mark discusses key factors in advanced operational flow, designing infrastructure for rapid growth, and the importance of measuring practice areas for continuous improvement. This episode is part of a series highlighting the impactful content and topics presented at Dental Success Summits, emphasizing the community's high-level practitioners and business sophistication. For more information on the upcoming summit in San Antonio, visit For more information or to join the DSN or DSI community, visit Dental Success Network and True Dental Success. EPISODE RESOURCES Success NetworkThe Dentalpreneur Podcast


1906: Hierarchy of Competence

On today’s episode, Dr. Mark Costes (Dental Success Summit 2022) shares a clip from the Dental Success Summit Highlight Reel Archives, focusing on "The Hierarchy of Competence." The segment, from a keynote in San Antonio, explores the Dunning-Kruger effect and the four stages of learning. Dr. Costes discusses the transition from unconscious incompetence to effortless mastery, delving into frameworks for personal and professional growth, including the Four Futures framework and the Elite Practice Blueprint. This episode highlights the types of concepts covered at the Dental Success Summits, which are known for their educational value and positive environment. For more information or to join the DSN or DSI community, visit Dental Success Network and True Dental Success. EPISODE RESOURCES Success NetworkThe Dentalpreneur Podcast